Top Ads on Home Group

Home Group Background Introduction:

Providers of affordable social housing and care and support services. Home Group aims to provide 'outstanding' customer service and build strong, sustainable communities.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Home Group has been advertising and marketing on Facebook for many years. And Home Group has placed 3036 of ads on the Facebook platform in the last month. In the past few years,Home Group has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Home Group on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Home Group. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Home Group.

BigSpy

1.Home Group Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Home Group  Home Group  Home Group
Page Categories  Other  Other  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

Home Group Marketing Objectives Analysis: 

Home Group has been operating in Other for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Home Group best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Home Group Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  There's 50 free spins to unlock and a bonus-filled new game to play on Party Casino now  There's 50 free spins to unlock and a bonus-filled new game to play on PartyCasino today Bloke turns a fiver into the equivalent of £600,000 at PartyCasino 
Ad Copy Text  no setting  no setting  no setting
Link Description  With four bonus rounds to play, this is a game you won't want to miss out on!  With four bonus rounds to play, this is a game you won't want to miss out on!  Finding the best new customer offer can be a minefield.
Website Link  campaign.n365group.com  campaign.n365group.com  campaign.n365group.com
CTA      
Text Word Count 0  0  0
Like 0  0  0

Home Group Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Home Group Top 1 ads got 0 likes. Home Group uses a sentence with the finishing touch title: “There's 50 free spins to unlock and a bonus-filled new game to play on Party Casino now”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Home Group shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Home Group should continue to optimize the ad content.

3.Home Group Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-17-2020-06-19  2020-06-17-2020-06-19  2020-06-19-2020-06-19
Landing Page Link  https://campaign.n365group.com/partycasino/casino-club/why-new-bonus-filled-game-crazy-time-big-hit-online-casino  https://campaign.n365group.com/partycasino/casino-club/why-new-bonus-filled-game-crazy-time-big-hit-online-casino   https://campaign.n365group.com/partycasino/casino-club/how-turn-ps10-deposit-free-spins-partycasino

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Home Group are successful.

Home Group Creative Analysis: 

Home Group placed a Image ad in 2020-06-17-2020-06-19, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Home Group Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United Kingdom  United Kingdom  United Kingdom
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Home Group has the best conversion in United Kingdom, and can advertise more in United Kingdom in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Home Group Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-19  2020-06-17-2020-06-19  2020-06-19-2020-06-19
During  3 days  3 days 1 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Home Group ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Home Group, helping Home Group to grasp the ad data more clearly.