Top Ads on Home and Lighting

Home and Lighting Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Home and Lighting has been advertising and marketing on Facebook for many years. And Home and Lighting has placed 159 of ads on the Facebook platform in the last month. In the past few years,Home and Lighting has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Home and Lighting on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Home and Lighting. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Home and Lighting.

BigSpy

1.Home and Lighting Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Home and Lighting  Home and Lighting  Home and Lighting
Page Categories  Local Business  Local Business  Local Business
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Home and Lighting Marketing Objectives Analysis: 

Home and Lighting has been operating in Local Business for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Home and Lighting best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Home and Lighting Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Get High Brightness Outdoor Illumination  Get High Brightness Outdoor Illumination Get High Brightness Outdoor Illumination 
Ad Copy Text  no setting  no setting  no setting
Link Description  This Solar Street & Landscape Light features super-bright LEDs that will light up the dark in a matter of seconds. Designed and built for a wide range of lighting applications such as commercial and industrial buildings, parking lots, street, pathway lights, playground, farms, parks and large area R...  This Solar Street & Landscape Light features super-bright LEDs that will light up the dark in a matter of seconds. Designed and built for a wide range of lighting applications such as commercial and industrial buildings, parking lots, street, pathway lights, playground, farms, parks and large area R...  This Solar Street & Landscape Light features super-bright LEDs that will light up the dark in a matter of seconds. Designed and built for a wide range of lighting applications such as commercial and industrial buildings, parking lots, street, pathway lights, playground, farms, parks and large area R...
Website Link  homeandlighting.co  homeandlighting.co  homeandlighting.co
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 0  0  0
Like 0  0  0

Home and Lighting Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Home and Lighting Top 1 ads got 0 likes. Home and Lighting uses a sentence with the finishing touch title: “Get High Brightness Outdoor Illumination”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Home and Lighting shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Home and Lighting should continue to optimize the ad content.

3.Home and Lighting Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-17-2020-06-20  2020-06-17-2020-06-20  2020-06-17-2020-06-20
Landing Page Link  https://homeandlighting.co/pages/60w-solar-street-high-brightness-light-6000lm  https://homeandlighting.co/pages/60w-solar-street-high-brightness-light-6000lm   https://homeandlighting.co/pages/60w-solar-street-high-brightness-light-6000lm

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Home and Lighting are successful.

Home and Lighting Creative Analysis: 

Home and Lighting placed a Image ad in 2020-06-17-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Home and Lighting Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Home and Lighting has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Home and Lighting Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-20  2020-06-17-2020-06-20  2020-06-17-2020-06-20
During  4 days  4 days 4 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Home and Lighting ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Home and Lighting, helping Home and Lighting to grasp the ad data more clearly.