Top Ads on Holt Renfrew

Holt Renfrew Background Introduction:

The official Facebook page of Holt Renfrew. www.holtrenfrew.com

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Holt Renfrew has been advertising and marketing on Facebook for many years. And Holt Renfrew has placed 57 of ads on the Facebook platform in the last month. In the past few years,Holt Renfrew has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Holt Renfrew on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Holt Renfrew. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Holt Renfrew.

BigSpy

1.Holt Renfrew Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Holt Renfrew  Holt Renfrew  Holt Renfrew
Page Categories  Retail Company  Retail Company  Retail Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Holt Renfrew Marketing Objectives Analysis: 

Holt Renfrew has been operating in Retail Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Holt Renfrew best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Holt Renfrew Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Up to 40% Off Select Eyewear  Saint Laurent | Le Nouveau Smoking Dior | Force de la nature 
Ad Copy Text  Ends June 21! Shop select eyewear from Chloe, Dior, Givenchy, and more. Available online, in-store, ...  For his Summer 2020 @ysl collection, Anthony Vaccarello takes on a house classic, retooling it for t...  Découvrez la collection féminine été 2020 de @Dior, maintenant dans certains magasins Holt Renfr...
Link Description  N/A  N/A  EN SAVOIR PLUS
Website Link  www.facebook.com  www.holtrenfrew.com  www.holtrenfrew.com
CTA  LEARN_MORE  SHOP_NOW  LEARN_MORE
Text Word Count 133  140  103
Like 1  70  1

Holt Renfrew Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Holt Renfrew Top 1 ads got 1 likes. Holt Renfrew uses a sentence with the finishing touch title: “Up to 40% Off Select Eyewear”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Holt Renfrew shared 133 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Holt Renfrew should continue to optimize the ad content.

3.Holt Renfrew Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Image
Ad Time   2020-06-17-2020-06-19  2020-06-09-2020-06-16  2020-06-15-2020-06-15
Landing Page Link  https://www.facebook.com/HoltRenfrew/?_sref_=10158644155899548&refid=7&_ft_=adid.23845174336770004:qid.6839956551396817845:mf_story_key.-6065531916420478319:is_sponsored.1:ei.AI@AQJ0sAWe-nv1B9-2eMQRDphnHiFxx3eNERG1M61UxHJP8UWChww1idL2fgY3FtAV5GfcK7mngWlCaR9tl04IePzc:top_level_post_id.10158644155909548:content_owner_id_new.59098169547:call_to_action_type.LEARN_MORE:page_id.59098169547:src.22:story_location.5:story_attachment_style.rich_media_collection:view_time.1592551486:filter.h_nor:tds_flgs.3:actrs.59098169547:page_insights.%7B%2259098169547%22:%7B%22page_id%22:59098169547,%22page_id_type%22:%22page%22,%22actor_id%22:59098169547,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1592486098,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B10158644155909548%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:59098169547,%22page_id%22:59098169547,%22post_id%22:10158644155909548,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R  https://www.holtrenfrew.com/en/stories/brand-spotlight-saint-laurent-summer2020?utm_source=Social&utm_medium=Paid&utm_campaign=S20_Saint_Laurent&utm_term=&utm_content=_EN_S20_Saint_Laurent   https://www.holtrenfrew.com/fr/stories/brand-spotlight-dior-women-summer2020?utm_source=Social&utm_medium=Paid&utm_campaign=Dior_Summer2020&utm_term&utm_content=_FR_Dior_Spotlight_Summer&fbclid=IwAR3WX5ZFR7kFpQwYk3cIFzPdppjz3Z-PO-8GeKxj9jvAru_uzUnFFTaAUbY

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Holt Renfrew are successful.

Holt Renfrew Creative Analysis: 

Holt Renfrew placed a Image ad in 2020-06-17-2020-06-19, and got 1 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Holt Renfrew Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Canada  Canada  N/A
Language  English  French  German

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Holt Renfrew has the best conversion in Canada, and can advertise more in Canada in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Holt Renfrew Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-19  2020-06-09-2020-06-16  2020-06-15-2020-06-15
During  3 days  8 days 1 days 
Like  1  70  1
Share  0  3  0
Comment  0  1  0

Advertising effectiveness is a direct manifestation of advertising. Holt Renfrew ‘s Top 1 ad received 1 likes, 0 shares, 0 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Holt Renfrew, helping Holt Renfrew to grasp the ad data more clearly.