Top Ads on Hipo.ro

Hipo.ro Background Introduction:

High Potential Careers | High Potential Employers | Portal de cariera pentru profesionisti si studenti | www.hipo.ro

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Hipo.ro has been advertising and marketing on Facebook for many years. And Hipo.ro has placed 710 of ads on the Facebook platform in the last month. In the past few years,Hipo.ro has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Hipo.ro on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Hipo.ro. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Hipo.ro.

BigSpy

1.Hipo.ro Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Hipo.ro  Hipo.ro  Hipo.ro
Page Categories  Business & Economy Website  Business & Economy Website  Business & Economy Website
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Hipo.ro Marketing Objectives Analysis: 

Hipo.ro has been operating in Business & Economy Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Hipo.ro best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Hipo.ro Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Locuri de munca in Romania pentru studenti, absolventi si tineri profesionisti, Angajatori de top!  Descopera viitoarea cariera in functie de personalitate Completeaza Quiz-ul aici! 
Ad Copy Text  Afla cum poti gasi cariera potrivita tie dupa absolvire aici: https://bit.ly/2AWx3kP  Te intrebi ce legatura exista intre personalitatea ta si viitoarea cariera? Afla aici.  Nu este doar inca un quiz cu personajele din Friends. Descopera mai multe aici!
Link Description  Ce faci dupa absolvire?  Pe Hipo.ro gasesti o selectie unica de Joburi pentru profesionisti si Internship-uri pentru studenti de la angajatori de top.  Pe Hipo.ro gasesti o selectie unica de Joburi pentru profesionisti si Internship-uri pentru studenti de la angajatori de top.
Website Link  bit.ly  www.hipo.ro  www.hipo.ro
CTA  LEARN_MORE    LEARN_MORE
Text Word Count 84  86  79
Like 105  22  112

Hipo.ro Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Hipo.ro Top 1 ads got 105 likes. Hipo.ro uses a sentence with the finishing touch title: “Locuri de munca in Romania pentru studenti, absolventi si tineri profesionisti, Angajatori de top!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Hipo.ro shared 84 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Hipo.ro should continue to optimize the ad content.

3.Hipo.ro Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-22-2020-06-19  2020-04-26-2020-06-19  2020-05-27-2020-06-18
Landing Page Link  https://www.hipo.ro/locuri-de-munca/specializare_cariera?utm_campaign=specializare_cariera&utm_medium=cpc&utm_source=facebook_hipo_uman  https://www.hipo.ro/locuri-de-munca/targabsolventi/quiz_cariera/?utm_campaign=topa2020&utm_medium=cpc&utm_source=quiz_cariera   https://www.hipo.ro/locuri-de-munca/targabsolventi/quiz_cariera_friends?utm_campaign=topa2020&utm_medium=cpc&utm_source=facebook_hipo

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Hipo.ro are successful.

Hipo.ro Creative Analysis: 

Hipo.ro placed a Image ad in 2020-05-22-2020-06-19, and got 105 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Hipo.ro Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Romania  Romania,Morocco  Romania
Language  Romanian  Romanian  Romanian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Hipo.ro has the best conversion in Romania, and can advertise more in Romania in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Hipo.ro Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-22-2020-06-19  2020-04-26-2020-06-19  2020-05-27-2020-06-18
During  29 days  55 days 23 days 
Like  105  22  112
Share  16  0  3
Comment  4  0  9

Advertising effectiveness is a direct manifestation of advertising. Hipo.ro ‘s Top 1 ad received 105 likes, 16 shares, 4 comments in just 29 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Hipo.ro, helping Hipo.ro to grasp the ad data more clearly.