Top Ads on Highlands Oncology Group

Highlands Oncology Group Background Introduction:

Highlands Oncology Group is committed to providing the highest quality healthcare, and to enhancing the quality of life of our patients and their loved ones. With locations in both Fayetteville/Rogers, we provide NWA with comprehensive cancer care.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Highlands Oncology Group has been advertising and marketing on Facebook for many years. And Highlands Oncology Group has placed 5 of ads on the Facebook platform in the last month. In the past few years,Highlands Oncology Group has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Highlands Oncology Group on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Highlands Oncology Group. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Highlands Oncology Group.

BigSpy

1.Highlands Oncology Group Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Highlands Oncology Group  Highlands Oncology Group  Highlands Oncology Group
Page Categories  Oncologist  Oncologist  Oncologist
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

Highlands Oncology Group Marketing Objectives Analysis: 

Highlands Oncology Group has been operating in Oncologist for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Highlands Oncology Group best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Highlands Oncology Group Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Welcome to Highlands Oncology Group | Cancer Treatment Northwest AR  Welcome to Highlands Oncology Group | Cancer Treatment Northwest AR Welcome to Highlands Oncology Group | Cancer Treatment Northwest AR 
Ad Copy Text  no setting  no setting  no setting
Link Description  Nationally recognized Highlands Oncology cancer care right here in Northwest Arkansas. Our clinic offers highly advanced treatment option...  Nationally recognized Highlands Oncology cancer care right here in Northwest Arkansas. Our clinic offers highly advanced treatment option...  Nationally recognized Highlands Oncology cancer care right here in Northwest Arkansas. Our clinic offers highly advanced treatment option...
Website Link  highlandsoncologygroup.com  highlandsoncologygroup.com  highlandsoncologygroup.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 0  0  0
Like 0  0  0

Highlands Oncology Group Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Highlands Oncology Group Top 1 ads got 0 likes. Highlands Oncology Group uses a sentence with the finishing touch title: “Welcome to Highlands Oncology Group | Cancer Treatment Northwest AR”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Highlands Oncology Group shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Highlands Oncology Group should continue to optimize the ad content.

3.Highlands Oncology Group Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-08-07-2020-05-29  2019-08-07-2020-05-29  2019-08-07-2020-05-29
Landing Page Link  https://highlandsoncologygroup.com/  https://highlandsoncologygroup.com/   https://highlandsoncologygroup.com/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Highlands Oncology Group are successful.

Highlands Oncology Group Creative Analysis: 

Highlands Oncology Group placed a Image ad in 2019-08-07-2020-05-29, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Highlands Oncology Group Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Highlands Oncology Group has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Highlands Oncology Group Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-08-07-2020-05-29  2019-08-07-2020-05-29  2019-08-07-2020-05-29
During  297 days  297 days 297 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Highlands Oncology Group ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 297 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Highlands Oncology Group, helping Highlands Oncology Group to grasp the ad data more clearly.