Top Ads on Higgins Tactical

Higgins Tactical Background Introduction:

Higgins Tactical is Utah’s #1 Firearms Training and tactics company in the state.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Higgins Tactical has been advertising and marketing on Facebook for many years. And Higgins Tactical has placed 1 of ads on the Facebook platform in the last month. In the past few years,Higgins Tactical has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Higgins Tactical on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Higgins Tactical. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Higgins Tactical.

BigSpy

1.Higgins Tactical Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Higgins Tactical  Higgins Tactical  Higgins Tactical
Page Categories  Shooting/Hunting Range  -  -
Marketing Objectives Other  -  -
ECommerce Softwares  N/A  -  -

Higgins Tactical Marketing Objectives Analysis: 

Higgins Tactical has been operating in Shooting/Hunting Range for many years. The marketing objectives it uses most when placing Facebook ads are Other, -, and -.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Higgins Tactical best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Higgins Tactical Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Full Day Pistol/Rifle Course  -
Ad Copy Text  Come join us down in Payson, UT for a Full Day Pistol/Rifle course! This is a great course that wil...  -  -
Link Description  107 personas interesadas  -  -
Website Link  www.facebook.com  -  -
CTA  EVENT_RSVP  -  -
Text Word Count 528  -  -
Like 124  -  -

Higgins Tactical Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Higgins Tactical Top 1 ads got 124 likes. Higgins Tactical uses a sentence with the finishing touch title: “Full Day Pistol/Rifle Course”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Higgins Tactical shared 528 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is EVENT_RSVP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Higgins Tactical should continue to optimize the ad content.

3.Higgins Tactical Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  -  -
Ad Time   2020-05-11-2020-05-20  -  -
Landing Page Link  https://www.facebook.com/events/554515722143667?name=Full+Day+Pistol/Rifle+Course&event_id=554515722143667  -   -

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Higgins Tactical are successful.

Higgins Tactical Creative Analysis: 

Higgins Tactical placed a Image ad in 2020-05-11-2020-05-20, and got 124 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Higgins Tactical Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  -  -
Language  Spanish  -  -

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Higgins Tactical has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Higgins Tactical Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-11-2020-05-20  -  -
During  10 days  -
Like  124  -  -
Share  0  -  -
Comment  12  -  -

Advertising effectiveness is a direct manifestation of advertising. Higgins Tactical ‘s Top 1 ad received 124 likes, 0 shares, 12 comments in just 10 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Higgins Tactical, helping Higgins Tactical to grasp the ad data more clearly.