Top Ads on HiQueens

HiQueens Background Introduction:

Eco nature hiking trails exploring hidden gems, mountains, valleys and historical sites in Lebanon

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

HiQueens has been advertising and marketing on Facebook for many years. And HiQueens has placed 6 of ads on the Facebook platform in the last month. In the past few years,HiQueens has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for HiQueens on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for HiQueens. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from HiQueens.

BigSpy

1.HiQueens Top 3 Ads Basic Understanding

   top1  top2  top3
Name  HiQueens  HiQueens  HiQueens
Page Categories  Hiking Trail  Hiking Trail  Hiking Trail
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

HiQueens Marketing Objectives Analysis: 

HiQueens has been operating in Hiking Trail for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. HiQueens best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.HiQueens Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Ammik Wetland Hiking Trip + Château Kefraya Visit  Ammik Wetland Hiking Trip + Château Kefraya Visit Ammik Wetland Hiking Trip + Château Kefraya Visit 
Ad Copy Text  Join us for a new hiking adventure and explore the beauty of Lebanon. Springtime is the best season ...  no setting  Join us for a new hiking adventure and explore the beauty of Lebanon.
Link Description  77 people interested  105 people interested  77 people interested
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA  EVENT_RSVP  CONTACT_US  EVENT_RSVP
Text Word Count 2114  0  69
Like 23  0  5

HiQueens Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. HiQueens Top 1 ads got 23 likes. HiQueens uses a sentence with the finishing touch title: “Ammik Wetland Hiking Trip + Château Kefraya Visit”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. HiQueens shared 2114 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is EVENT_RSVP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. HiQueens should continue to optimize the ad content.

3.HiQueens Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-04-13-2019-04-17  2019-04-15-2019-04-17  2019-04-14-2019-04-17
Landing Page Link  https://www.facebook.com/events/591533607981217/  https://www.facebook.com/events/591533607981217/   https://www.facebook.com/events/591533607981217/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by HiQueens are successful.

HiQueens Creative Analysis: 

HiQueens placed a Image ad in 2019-04-13-2019-04-17, and got 23 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.HiQueens Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Lebanon  Lebanon  Lebanon
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

HiQueens has the best conversion in Lebanon, and can advertise more in Lebanon in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.HiQueens Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-13-2019-04-17  2019-04-15-2019-04-17  2019-04-14-2019-04-17
During  5 days  3 days 4 days 
Like  23  0  5
Share  0  0  0
Comment  2  0  0

Advertising effectiveness is a direct manifestation of advertising. HiQueens ‘s Top 1 ad received 23 likes, 0 shares, 2 comments in just 5 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for HiQueens, helping HiQueens to grasp the ad data more clearly.