Top Ads on Hi-Read

Hi-Read Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Hi-Read has been advertising and marketing on Facebook for many years. And Hi-Read has placed 207 of ads on the Facebook platform in the last month. In the past few years,Hi-Read has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Hi-Read on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Hi-Read. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Hi-Read.

BigSpy

1.Hi-Read Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Hi-Read  Hi-Read  Hi-Read
Page Categories  Book  Book  Book
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Hi-Read Marketing Objectives Analysis: 

Hi-Read has been operating in Book for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Hi-Read best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Hi-Read Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Aplikasi membaca novel yang disukai lebih dari 2 Juta orang.  Judul buku:《Love is Never Give Up》 Baca lebih banyak konten Aplikasi membaca novel yang disukai lebih dari 2 Juta orang. 
Ad Copy Text  Behind the Lie Bab 1 Siaran Live Porno Hari mulai gelap, malam sedikit dingin. Yanto yang sibuk se...  Bab 1 Mengidap Penyakit Mematikan Sudah terlambat ... Didiagnosa mengidap penyakit kanker otak sta...  Behind the Lie Bab 1 Siaran Live Porno Hari mulai gelap, malam sedikit dingin. Yanto yang sibuk se...
Link Description  N/A  N/A  N/A
Website Link  play.google.com  play.google.com  play.google.com
CTA  INSTALL_MOBILE_APP  INSTALL_MOBILE_APP  INSTALL_MOBILE_APP
Text Word Count 4096  4096  4096
Like 135  11  36

Hi-Read Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Hi-Read Top 1 ads got 135 likes. Hi-Read uses a sentence with the finishing touch title: “Aplikasi membaca novel yang disukai lebih dari 2 Juta orang.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Hi-Read shared 4096 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Hi-Read should continue to optimize the ad content.

3.Hi-Read Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-08-2020-06-18  2020-06-15-2020-06-18  2020-06-08-2020-06-17
Landing Page Link  http://play.google.com/store/apps/details?id=com.aynovel.idxs  http://play.google.com/store/apps/details?id=com.aynovel.idxs   https://play.google.com/store/apps/details?id=com.aynovel.idxs&fbclid=IwAR2IoazwEJKtC7xdoSWCpL9fgBxRhPOtMsSx8M5cpfZIvdzETBpZ0PyWvBg

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Hi-Read are successful.

Hi-Read Creative Analysis: 

Hi-Read placed a Image ad in 2020-06-08-2020-06-18, and got 135 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Hi-Read Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Indonesia  Singapore  Indonesia
Language  Indonesian  Indonesian  Indonesian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Hi-Read has the best conversion in Indonesia, and can advertise more in Indonesia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Hi-Read Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-08-2020-06-18  2020-06-15-2020-06-18  2020-06-08-2020-06-17
During  11 days  4 days 10 days 
Like  135  11  36
Share  3  1  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Hi-Read ‘s Top 1 ad received 135 likes, 3 shares, 0 comments in just 11 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Hi-Read, helping Hi-Read to grasp the ad data more clearly.