Top Ads on Herschel Supply Co.

Herschel Supply Co. Background Introduction:

Our goal is to create timeless product with a fine regard for detail. Welcome to Herschel, enjoy your stay. http://www.herschelsupply.com

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Herschel Supply Co. has been advertising and marketing on Facebook for many years. And Herschel Supply Co. has placed 136 of ads on the Facebook platform in the last month. In the past few years,Herschel Supply Co. has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Herschel Supply Co. on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Herschel Supply Co.. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Herschel Supply Co..

BigSpy

1.Herschel Supply Co. Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Herschel Supply Co.  Herschel Supply Co.  Herschel Supply Co.
Page Categories  Bags/Luggage  Clothing (Brand)  Clothing (Brand)
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Herschel Supply Co. Marketing Objectives Analysis: 

Herschel Supply Co. has been operating in Bags/Luggage for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Herschel Supply Co. best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Herschel Supply Co. Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Up to 50% off  Flash Sale! ราคาดี กดไว ได้ของคุ้ม // ลดสูงสุด 50% ลดสูงสุดถึง 60% 
Ad Copy Text  See what’s on sale  -  Herschel x Lazada MidYear Mega Sale ได้เวลากดลà¸...
Link Description  More styles added  Shop online with Herschel now! Visit Herschel on Lazada.  N/A
Website Link  herschel.ph  bit.ly  www.facebook.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 20  1068  2341
Like 428  19  99

Herschel Supply Co. Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Herschel Supply Co. Top 1 ads got 428 likes. Herschel Supply Co. uses a sentence with the finishing touch title: “Up to 50% off”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Herschel Supply Co. shared 20 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Herschel Supply Co. should continue to optimize the ad content.

3.Herschel Supply Co. Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-06-03-2020-06-18  2020-06-18-2020-06-18  2020-06-17-2020-06-17
Landing Page Link  https://herschel.ph/shop/collections/sale  https://c.lazada.co.th/t/c.Z3pjnq?intent=false&fallback=true&url=https://www.lazada.co.th/shop/herschel-supply-official-store/?path%3Dpromotion-49-0.htm%26tab%3Dpromotion   https://www.facebook.com/HerschelSupplyThailand/?_sref_=3031280466989759&refid=28&_ft_=adid.23844970745190753:qid.6839564891905214784:mf_story_key.-1139573350004018778:is_sponsored.1:ei.AI@AQJ9kbcsCt1D9_gqdT-lYQU4noaJgbgOfUq8BW5JJtG2fps3Wgckmu9KuxwijNcrK5cFbYrilf6Q_5CHWCtNNlah:top_level_post_id.3031280473656425:content_owner_id_new.332134943571005:call_to_action_type.LEARN_MORE:page_id.332134943571005:src.22:story_location.5:story_attachment_style.rich_media_collection:view_time.1592460098:filter.h_nor:tds_flgs.3:actrs.332134943571005:page_insights.%7B%22332134943571005%22:%7B%22page_id%22:332134943571005,%22page_id_type%22:%22page%22,%22actor_id%22:332134943571005,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1592379762,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B3031280473656425%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:332134943571005,%22page_id%22:332134943571005,%22post_id%22:3031280473656425,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Herschel Supply Co. are successful.

Herschel Supply Co. Creative Analysis: 

Herschel Supply Co. placed a Video ad in 2020-06-03-2020-06-18, and got 428 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Herschel Supply Co. Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Thailand  Thailand
Language  Norwegian  English  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Herschel Supply Co. has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Herschel Supply Co. Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-03-2020-06-18  2020-06-18-2020-06-18  2020-06-17-2020-06-17
During  16 days  1 days 1 days 
Like  428  19  99
Share  30  0  4
Comment  41  0  3

Advertising effectiveness is a direct manifestation of advertising. Herschel Supply Co. ‘s Top 1 ad received 428 likes, 30 shares, 41 comments in just 16 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Herschel Supply Co., helping Herschel Supply Co. to grasp the ad data more clearly.