Top Ads on Heights Church

Heights Church Background Introduction:

New Heights. New Depths. New LIFE.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Heights Church has been advertising and marketing on Facebook for many years. And Heights Church has placed 27 of ads on the Facebook platform in the last month. In the past few years,Heights Church has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Heights Church on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Heights Church. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Heights Church.

BigSpy

1.Heights Church Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Heights Church  Heights Church  Heights Church
Page Categories  Church  Nonprofit Organization  Religious Organization
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  N/A  N/A

Heights Church Marketing Objectives Analysis: 

Heights Church has been operating in Church for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Heights Church best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Heights Church Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Worship At Home!  Midland Heights Baptist Church Timeline Photos 
Ad Copy Text  no setting  no setting  Positive engagement often looks like being present and listening; not always giving input, directio...
Link Description  Sundays 10:30 am KATV (ABC)  N/A  Positive engagement often looks like being present and listening; not always giving input, direction or opinion. When we give our full attention we communicate value and importance. #parentcue #doinglifetogether #beingpresent
Website Link  phumc.com  www.facebook.com  www.facebook.com
CTA  LEARN_MORE    
Text Word Count 0  0  226
Like 0  610  23

Heights Church Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Heights Church Top 1 ads got 0 likes. Heights Church uses a sentence with the finishing touch title: “Worship At Home!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Heights Church shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Heights Church should continue to optimize the ad content.

3.Heights Church Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-04-05-2020-06-08  2019-04-18-2019-04-25  2019-04-23-2019-04-25
Landing Page Link  http://phumc.com/  https://www.facebook.com/102194247835/posts/10157090760542836/   https://www.facebook.com/218557238298209/posts/1319361964884392/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Heights Church are successful.

Heights Church Creative Analysis: 

Heights Church placed a Image ad in 2020-04-05-2020-06-08, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Heights Church Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  Indonesian  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Heights Church has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Heights Church Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-05-2020-06-08  2019-04-18-2019-04-25  2019-04-23-2019-04-25
During  65 days  8 days 3 days 
Like  0  610  23
Share  0  27  5
Comment  0  12  0

Advertising effectiveness is a direct manifestation of advertising. Heights Church ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 65 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Heights Church, helping Heights Church to grasp the ad data more clearly.