Top Ads on HearingLife

HearingLife Background Introduction:

If you’re worried about your hearing health or hearing loss, then we invite you to come in to a HearingLife clinic for a Hearing Evaluation.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

HearingLife has been advertising and marketing on Facebook for many years. And HearingLife has placed 20 of ads on the Facebook platform in the last month. In the past few years,HearingLife has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for HearingLife on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for HearingLife. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from HearingLife.

BigSpy

1.HearingLife Top 3 Ads Basic Understanding

   top1  top2  top3
Name  HearingLife  HearingLife  HearingLife
Page Categories  Audiologist  Audiologist  Medical & Health
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

HearingLife Marketing Objectives Analysis: 

HearingLife has been operating in Audiologist for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. HearingLife best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.HearingLife Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Let's Hear Life Better  HearingLife WANTED: 100 People 
Ad Copy Text  As a company focused on care, our HearingLife team is committed to providing a safe and healthy envi...  As a company focused on care, our HearingLife team is committed to providing a safe and healthy envi...  You are WANTED! for a free trial of hearing aid technology 2.0
Link Description  N/A  N/A  Start your FREE trial now
Website Link  www.hearinglife.com  www.hearinglife.com  www.hearinglife.ca
CTA  LEARN_MORE  LEARN_MORE  BOOK_TRAVEL
Text Word Count 320  320  62
Like 40  2  187

HearingLife Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. HearingLife Top 1 ads got 40 likes. HearingLife uses a sentence with the finishing touch title: “Let's Hear Life Better”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. HearingLife shared 320 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. HearingLife should continue to optimize the ad content.

3.HearingLife Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Carousel  Image
Ad Time   2020-05-07-2020-05-24  2020-05-07-2020-05-11  2020-03-16-2020-03-16
Landing Page Link  https://www.hearinglife.com/about-us/safety?utm_source=facebook&utm_medium=cpm&utm_campaign=us_h6_lo_reopen+safety_may20_%7Cag86-1&utm_content=facebook_targ&utm_term=together_img_img-link_l-more  https://www.hearinglife.com/   https://www.hearinglife.ca/book-a-consultation/fba-tbyb1-gpm?utm_source=facebook&utm_medium=cpm&utm_campaign=ca_h2h3_lo_free-trial_feb20_%7Cfba-tbyb1-gpm&utm_content=facebook_targ&utm_term=chris-2_img_img-link_b-free-tr

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by HearingLife are successful.

HearingLife Creative Analysis: 

HearingLife placed a Video ad in 2020-05-07-2020-05-24, and got 40 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.HearingLife Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States,United Kingdom,Algeria  Algeria  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

HearingLife has the best conversion in United States,United Kingdom,Algeria, and can advertise more in United States,United Kingdom,Algeria in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.HearingLife Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-07-2020-05-24  2020-05-07-2020-05-11  2020-03-16-2020-03-16
During  18 days  5 days 1 days 
Like  40  2  187
Share  4  0  145
Comment  2  0  94

Advertising effectiveness is a direct manifestation of advertising. HearingLife ‘s Top 1 ad received 40 likes, 4 shares, 2 comments in just 18 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for HearingLife, helping HearingLife to grasp the ad data more clearly.