Top Ads on Health Promotion Bureau
Health Promotion Bureau Background Introduction:
Health Promotion Bureau is the centre of excellence for health communication, health education, health promotion and publicity of health information in Sri Lanka under the Public Health arm of Ministry of Health.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
Health Promotion Bureau has been advertising and marketing on Facebook for many years. And Health Promotion Bureau has placed 59 of ads on the Facebook platform in the last month. In the past few years,Health Promotion Bureau has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Health Promotion Bureau on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Health Promotion Bureau. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Health Promotion Bureau.
1.Health Promotion Bureau Top 3 Ads Basic Understanding
|Name||Health Promotion Bureau||Health Promotion Bureau||Health Promotion Bureau|
|Page Categories||Science Website||Science Website||Science Website|
Health Promotion Bureau Marketing Objectives Analysis:
Health Promotion Bureau has been operating in Science Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Health Promotion Bureau best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Health Promotion Bureau Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||Health Promotion Bureau||Health Promotion Bureau||Health Promotion Bureau|
|Ad Copy Text||-||-||-|
|Link Description||எதிர்வரும் கால கட்டங்களில் COVID 19 தொற்றுநோயுடன் வாழப் பழகப் போவது எம் சகலருக்கும் கிடைக்கவுள்ள புது அனுபவமாவதில் சந்தேகமில்லை. இது தொடர்பாக உங்களது ஆலோசனைகளை அறிந்து கொள்வது மிக பெறுமதியான காரணமாகவுள்ளது. இத் தயார்படுத்தலுக்காக உங்கள் வாழ்வினில் சேர்த்துக் கொண்ட மாற்றங்கள், உங்களது அனுபவங்கள், இதற்காக நாடென்ற வகையில் நாம் ஒழுங்கமைப்பது எவ்வாறு?. இது தொடர்பாக உங்களது உரிய ஆலோசனைகள் எதுவாகினும் எமக்கு கூறுங்கள்......||මැසෙන්ජර් හරහා ඔබට COVID පිලිබඳ ඇති ප්රශ්න අසන්න.. දැනුවත් වෙන්න.. #COVID #COVID19LK||එළඹෙන කාල පරිච්ඡේදයේ COVID 19 වසංගතය සමග ජීවත්වීමට හුරු වීම අප සියලු දෙනාටම නව අත්දැකීමක් වනු නොඅනුමානය. මේ පිළිබඳව ඔබේ අදහස දැන ගැනීම ඉතා වැදගත් කරුණක් වනවා. මීට හැඩ ගැසීමේ දී ඔබ ජීවිතයට එකතු කර ගන්නා ලද වෙනස්කම්, ඔබගේ අත්දැකීම, මේ සඳහා රටක් වශයෙන් අප හැඩ ගැසිය යුත්තේ කෙසේද? මේ ඕනෑම දෙයක් ගැන ඔබේ අදහස් අපට කියන්න...|
|Text Word Count||1134||183||813|
Health Promotion Bureau Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Health Promotion Bureau Top 1 ads got 2508 likes. Health Promotion Bureau uses a sentence with the finishing touch title: “Health Promotion Bureau”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Health Promotion Bureau shared 1134 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Health Promotion Bureau should continue to optimize the ad content.
3.Health Promotion Bureau Top 3 Ads Creative Selection
|Landing Page Link||https://www.facebook.com/hpbsrilanka/photos/a.627870914231822/1171632819855626/?type=3||https://www.facebook.com/626500691035511/posts/1166605413691700/||https://www.facebook.com/hpbsrilanka/photos/a.627870914231822/1170066723345569/?type=3|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Health Promotion Bureau are successful.
Health Promotion Bureau Creative Analysis:
Health Promotion Bureau placed a Image ad in 2020-06-03-2020-06-08, and got 2508 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Health Promotion Bureau Top 3 Ads Audience Analysis:
|Country||N/A||Sri Lanka||Sri Lanka|
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
Health Promotion Bureau has the best conversion in N/A, and can advertise more in N/A in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.Health Promotion Bureau Top 3 Ads Performance Display
|During||6 days||6 days||1 days|
Advertising effectiveness is a direct manifestation of advertising. Health Promotion Bureau ‘s Top 1 ad received 2508 likes, 25 shares, 17 comments in just 6 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Health Promotion Bureau, helping Health Promotion Bureau to grasp the ad data more clearly.