Top Ads on Havana Central

Havana Central Background Introduction:

From Mojitos to Ropa Vieja, join us for refreshing cocktails, delicious Cuban/Latin Cuisine, and authentic Latin sounds with our LIVE bands.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Havana Central has been advertising and marketing on Facebook for many years. And Havana Central has placed 4 of ads on the Facebook platform in the last month. In the past few years,Havana Central has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Havana Central on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Havana Central. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Havana Central.

BigSpy

1.Havana Central Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Havana Central  Havana Central  Havana Central
Page Categories  Cuban Restaurant  Cuban Restaurant  Cuban Restaurant
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  N/A  wordpress

Havana Central Marketing Objectives Analysis: 

Havana Central has been operating in Cuban Restaurant for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Havana Central best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Havana Central Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Havana Central  Celebrate Easter At Havana Central! Birthday Fun at Havana Central 
Ad Copy Text  Make your Easter Sunday reservations soon! Join us this Sunday 4/21 for Rum Punch Brunch 11am-3pm, f...  Celebrate Easter Sunday at Havana Central! Sunday Brunch from 11am-3pm, followed by seasonal special...  Celebrate your Birthday at Havana Central and receive a Free Flan & Fedora! Your Cuban fiesta awaits...
Link Description  Make your Easter Sunday reservations soon! Join us this Sunday 4/21 for Rum Punch Brunch 11am-3pm, followed by specials (like this Baked Spinach Avocado Dip) and our regular Cuban menu 'till close. - #easter #eastersunday #sundaybrunch #sundaylunch #easterlunch #easterbrunch #weekendplans #foodforfoodies #goodeats #lieats #njeats #westchestereats #nyceats #eeeeeats #yelp #opentable #foodporn #foodie #timessquare #menlopark #ridgehill #rooseveltfield  Food  N/A
Website Link  havanacentral.com  www.facebook.com  havanacentral.com
CTA  BOOK_TRAVEL  EVENT_RSVP  BOOK_TRAVEL
Text Word Count 454  173  398
Like 2  5  2

Havana Central Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Havana Central Top 1 ads got 2 likes. Havana Central uses a sentence with the finishing touch title: “Havana Central”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Havana Central shared 454 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BOOK_TRAVEL.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Havana Central should continue to optimize the ad content.

3.Havana Central Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2019-04-17-2019-04-19  2019-04-12-2019-04-17  2019-04-04-2019-04-11
Landing Page Link  https://havanacentral.com/  https://www.facebook.com/1653344341574793/posts/2322438814665339/   https://havanacentral.com/events/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Havana Central are successful.

Havana Central Creative Analysis: 

Havana Central placed a Image ad in 2019-04-17-2019-04-19, and got 2 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Havana Central Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Havana Central has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Havana Central Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-17-2019-04-19  2019-04-12-2019-04-17  2019-04-04-2019-04-11
During  3 days  6 days 8 days 
Like  2  5  2
Share  0  0  1
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Havana Central ‘s Top 1 ad received 2 likes, 0 shares, 0 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Havana Central, helping Havana Central to grasp the ad data more clearly.