Top Ads on Harmonic Health

Harmonic Health Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Harmonic Health has been advertising and marketing on Facebook for many years. And Harmonic Health has placed 58 of ads on the Facebook platform in the last month. In the past few years,Harmonic Health has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Harmonic Health on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Harmonic Health. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Harmonic Health.

BigSpy

1.Harmonic Health Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Harmonic Health  Harmonic Health  Harmonic Health
Page Categories  Health & Wellness Website  Health & Wellness Website  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  N/A  shopify

Harmonic Health Marketing Objectives Analysis: 

Harmonic Health has been operating in Health & Wellness Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Harmonic Health best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Harmonic Health Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Reduce Bodily Acidity and FEEL Amazing  Naturally Superior Sleep FEEL Amazing By Clearing Acidity  
Ad Copy Text  Say goodbye to bodily discomfort and say hello to sustained energy and mental clarity with only a fe...  Ditch the Melatonin. Shut your eyes and feel yourself drift off to sleep using the natural ingredien...  Say goodbye to bodily discomfort and say hello to sustained energy and mental clarity with only a fe...
Link Description  *Certified Essential Services By CIPC  N/A  *Certified Essential Services By CIPC
Website Link  promotion.harmonichealth.co.za  harmonichealth.productexposed.com  promotion.harmonichealth.co.za
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 391  438  391
Like 305  12  14

Harmonic Health Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Harmonic Health Top 1 ads got 305 likes. Harmonic Health uses a sentence with the finishing touch title: “Reduce Bodily Acidity and FEEL Amazing”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Harmonic Health shared 391 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Harmonic Health should continue to optimize the ad content.

3.Harmonic Health Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Video
Ad Time   2020-05-17-2020-06-12  2020-05-17-2020-05-26  2020-05-08-2020-05-14
Landing Page Link  https://promotion.harmonichealth.co.za/ghlp/?fbclid=IwAR1U5fqDVKVOcGDsBpTcDsOwNFE7XoQpUsG74EN7ddVTkw5UdU7E-wZfDIw  https://harmonichealth.productexposed.com/sleep-melo1587389646581?fbclid=IwAR3h5BF3OTCla38CJPXKxSi0PVAFrvYM0PqlbUdivm18fAIWL3GBK26plug   https://promotion.harmonichealth.co.za/ghlp/?fbclid=IwAR00kcpU8_6RtDLlDgkjr9HZPBQr3ulsvPIjY5i1tK16pqF64giyrgVDBk0

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Harmonic Health are successful.

Harmonic Health Creative Analysis: 

Harmonic Health placed a Video ad in 2020-05-17-2020-06-12, and got 305 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Harmonic Health Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Harmonic Health has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Harmonic Health Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-17-2020-06-12  2020-05-17-2020-05-26  2020-05-08-2020-05-14
During  27 days  10 days 7 days 
Like  305  12  14
Share  263  2  5
Comment  94  5  3

Advertising effectiveness is a direct manifestation of advertising. Harmonic Health ‘s Top 1 ad received 305 likes, 263 shares, 94 comments in just 27 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Harmonic Health, helping Harmonic Health to grasp the ad data more clearly.