Top Ads on Hacienda

Hacienda Background Introduction:

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Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Hacienda has been advertising and marketing on Facebook for many years. And Hacienda has placed 521 of ads on the Facebook platform in the last month. In the past few years,Hacienda has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Hacienda on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Hacienda. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Hacienda.

BigSpy

1.Hacienda Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Hacienda  Hacienda  Hacienda
Page Categories  Dairy Farm  Government Organization  Cafeteria
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Hacienda Marketing Objectives Analysis: 

Hacienda has been operating in Dairy Farm for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Hacienda best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Hacienda Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Hacienda Caobales  Ministerio de Hacienda Hacienda 
Ad Copy Text  Hijo de BROOKINGS. Disponible  ¡Declara tu Renta ya! Tu aporte es importante para continuar apoyando a los productores que abastec...  -
Link Description  Hijo de BROOKINGS. Disponible  ¡Declara tu Renta ya! Tu aporte es importante para continuar apoyando a los productores que abastecen de alimentos a nuestro país. Para presentar o pagar Renta, debes ingresar al siguiente enlace: mh.gob.sv  Ενίσχυσε το ανοσοποιητικό σου επιλέγοντας τον φυσικό χυμό αργής σύνθλιψης Buen Gusto που θα σου δώσει ενέργεια μετά τη γυμναστική σου! Μη ξεχνάς τη loyalty card σε κάθε take away αγορά! www.haciendacafe.gr
Website Link  www.facebook.com  www.facebook.com  haciendacafe.gr
CTA      LEARN_MORE
Text Word Count 29  208  334
Like 278  228  54

Hacienda Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Hacienda Top 1 ads got 278 likes. Hacienda uses a sentence with the finishing touch title: “Hacienda Caobales”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Hacienda shared 29 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Hacienda should continue to optimize the ad content.

3.Hacienda Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-17-2020-06-18  2020-06-04-2020-06-17  2020-06-14-2020-06-17
Landing Page Link  https://www.facebook.com/Caobales/photos/a.762588873854831/2961500813963615/?type=3  https://www.facebook.com/104975560887876/posts/279091033476327/   https://haciendacafe.gr/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Hacienda are successful.

Hacienda Creative Analysis: 

Hacienda placed a Image ad in 2020-06-17-2020-06-18, and got 278 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Hacienda Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  El Salvador  N/A
Language  Slovenian  Spanish  Greek

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Hacienda has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Hacienda Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-18  2020-06-04-2020-06-17  2020-06-14-2020-06-17
During  2 days  14 days 4 days 
Like  278  228  54
Share  5  3  1
Comment  6  19  0

Advertising effectiveness is a direct manifestation of advertising. Hacienda ‘s Top 1 ad received 278 likes, 5 shares, 6 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Hacienda, helping Hacienda to grasp the ad data more clearly.