Top Ads on HYPE

HYPE Background Introduction:

HYPE rivoluziona la gestione del denaro, rendendola finalmente semplice, smart e senza costi tramite il proprio smarphone. Si tratta di un’esperienza completamente nuova per gestire il proprio denaro tramite un’app con funzioni innovative e una carta

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

HYPE has been advertising and marketing on Facebook for many years. And HYPE has placed 1913 of ads on the Facebook platform in the last month. In the past few years,HYPE has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for HYPE on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for HYPE. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from HYPE.

BigSpy

1.HYPE Top 3 Ads Basic Understanding

   top1  top2  top3
Name  HYPE  HYPE  HYPE
Page Categories  Musician/Band  Musician/Band  Clothing (Brand)
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

HYPE Marketing Objectives Analysis: 

HYPE has been operating in Musician/Band for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. HYPE best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.HYPE Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Free Download  Listen it! Seleno 
Ad Copy Text  Hello Music Fans! Would you like a FREE TRACK DOWNLOAD? Well you're in luck as your download of ...  Rock... Jazz... Amsterdam... Craziness... Click LISTEN NOW to listen to this song!  no setting
Link Description  N/A  N/A  N/A
Website Link  hypeddit.com  hypeddit.com  www.e-seleno.gr
CTA  DOWNLOAD  LISTEN_NOW  SHOP_NOW
Text Word Count 223  83  0
Like 0  2  26

HYPE Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. HYPE Top 1 ads got 0 likes. HYPE uses a sentence with the finishing touch title: “Free Download”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. HYPE shared 223 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is DOWNLOAD.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. HYPE should continue to optimize the ad content.

3.HYPE Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Carousel
Ad Time   2020-06-20-2020-06-20  2020-06-19-2020-06-20  2020-06-13-2020-06-20
Landing Page Link  https://hypeddit.com/track/i564zk  https://hypeddit.com/link/c8k3ki?fbclid=IwAR0f4W7B6zwadf4VMtah_v0p8ISsAleSlqMZL1xjF_B7wpRzFLy7Zq1eDWY   https://www.e-seleno.gr/shop-categories/nees-paralabes-gynaikeia-royxa-toi-moi-hype-enzzo

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by HYPE are successful.

HYPE Creative Analysis: 

HYPE placed a Video ad in 2020-06-20-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.HYPE Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Tunisia  Brazil  Greece
Language  English  German  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

HYPE has the best conversion in Tunisia, and can advertise more in Tunisia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.HYPE Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-20-2020-06-20  2020-06-19-2020-06-20  2020-06-13-2020-06-20
During  1 days  2 days 8 days 
Like  0  2  26
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. HYPE ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for HYPE, helping HYPE to grasp the ad data more clearly.