Top Ads on HHL - Leipzig Graduate School of Management

HHL - Leipzig Graduate School of Management Background Introduction:

HHL is a state-accredited, private university located in Leipzig, Germany. Imprint: https://www.hhl.de/imprint/ Privacy: https://www.hhl.de/privacy/

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

HHL - Leipzig Graduate School of Management has been advertising and marketing on Facebook for many years. And HHL - Leipzig Graduate School of Management has placed 43 of ads on the Facebook platform in the last month. In the past few years,HHL - Leipzig Graduate School of Management has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for HHL - Leipzig Graduate School of Management on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for HHL - Leipzig Graduate School of Management. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from HHL - Leipzig Graduate School of Management.

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1.HHL - Leipzig Graduate School of Management Top 3 Ads Basic Understanding

   top1  top2  top3
Name  HHL - Leipzig Graduate School of Management  HHL - Leipzig Graduate School of Management  HHL - Leipzig Graduate School of Management
Page Categories  College & University  College & University  College & University
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

HHL - Leipzig Graduate School of Management Marketing Objectives Analysis: 

HHL - Leipzig Graduate School of Management has been operating in College & University for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. HHL - Leipzig Graduate School of Management best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.HHL - Leipzig Graduate School of Management Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  FT Ranking #7 for graduate's salaries worldwide  Our MBA Promise. For your future. Our MBA Promise. For your future. 
Ad Copy Text  You know what you want—an exciting, fulfilling and successful career. And we know how to support y...  We’re confident our campuses will be open come fall. But we’re ready for every situation. Your f...  The world is changing like never before and at HHL we are adapting our programs and admission proces...
Link Description  Your future – a journey of opportunities  We care about your educational journey  We care about your educational journey
Website Link  www.hhl.de  www.hhl.de  www.hhl.de
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 171  158  240
Like 134  2597  2218

HHL - Leipzig Graduate School of Management Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. HHL - Leipzig Graduate School of Management Top 1 ads got 134 likes. HHL - Leipzig Graduate School of Management uses a sentence with the finishing touch title: “FT Ranking #7 for graduate's salaries worldwide”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. HHL - Leipzig Graduate School of Management shared 171 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. HHL - Leipzig Graduate School of Management should continue to optimize the ad content.

3.HHL - Leipzig Graduate School of Management Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2020-06-17-2020-06-20  2020-06-07-2020-06-20  2020-06-07-2020-06-18
Landing Page Link  https://www.hhl.de/programs/master-programs/?utm_source=facebook&utm_medium=cpc&utm_campaign=traffic  https://www.hhl.de/programs/full-time-m-sc-program/?utm_source=facebook&utm_medium=cpc&utm_campaign=mscpromise   https://www.hhl.de/programs/full-time-mba-program/?utm_source=facebook&utm_medium=cpc&utm_campaign=mbapromise

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by HHL - Leipzig Graduate School of Management are successful.

HHL - Leipzig Graduate School of Management Creative Analysis: 

HHL - Leipzig Graduate School of Management placed a Image ad in 2020-06-17-2020-06-20, and got 134 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.HHL - Leipzig Graduate School of Management Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Australia  Nepal  Nepal
Language  French  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

HHL - Leipzig Graduate School of Management has the best conversion in Australia, and can advertise more in Australia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.HHL - Leipzig Graduate School of Management Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-20  2020-06-07-2020-06-20  2020-06-07-2020-06-18
During  4 days  14 days 12 days 
Like  134  2597  2218
Share  1  91  79
Comment  0  5  4

Advertising effectiveness is a direct manifestation of advertising. HHL - Leipzig Graduate School of Management ‘s Top 1 ad received 134 likes, 1 shares, 0 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for HHL - Leipzig Graduate School of Management, helping HHL - Leipzig Graduate School of Management to grasp the ad data more clearly.