Top Ads on HÁBITOS

HÁBITOS Background Introduction:

Soy Valeria Lozano, coach en cambio de hábitos y autora de libros de salud. Te invito a mejorar tu calidad de vida!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

HÁBITOS has been advertising and marketing on Facebook for many years. And HÁBITOS has placed 96 of ads on the Facebook platform in the last month. In the past few years,HÁBITOS has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for HÁBITOS on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for HÁBITOS. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from HÁBITOS.


1.HÁBITOS Top 3 Ads Basic Understanding

   top1  top2  top3
Page Categories  Health & Wellness Website  Coach  Health & Wellness Website
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  wordpress  N/A

HÁBITOS Marketing Objectives Analysis: 

HÁBITOS has been operating in Health & Wellness Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. HÁBITOS best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.HÁBITOS Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  HÁBITOS  INSCRIÇÕES ABERTAS PARA O PROTOCOLO 45 [ Últimos días de descuento ] 
Ad Copy Text  ➡ Esto sí es cereal: ✅ Grano entero ✅ Endulzantes naturales ✅ Fruta ✅ Sin colorantes art...  INSCRIÇÕES ABERTAS PARA O PROTOCOLO 45 Um programa multidisciplinar que envolve exercícios físi...  -
Link Description  Soy Valeria Lozano, coach en cambio de hábitos y autora de libros de salud. Te invito a mejorar tu calidad de vida!  N/A  Perder grasa puede ser una constante en la vida de muchas personas. Estar en una lucha diaria por querer bajar de peso sin tener que sentirnos aprisionados en una dieta puede ser muy difícil. Es por eso que nuestra propuesta es dejar a un lado las dietas restrictivas y tendencias en alimentación, ...
Website Link
Text Word Count 266  464  343
Like 4026  37  18

HÁBITOS Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. HÁBITOS Top 1 ads got 4026 likes. HÁBITOS uses a sentence with the finishing touch title: “HÁBITOS”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. HÁBITOS shared 266 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LIKE_PAGE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. HÁBITOS should continue to optimize the ad content.

3.HÁBITOS Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Image
Ad Time   2020-06-03-2020-06-16  2020-06-14-2020-06-15  2020-06-09-2020-06-15
Landing Page Link,%22page_id_type%22:%22page%22,%22actor_id%22:108012575968874,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1591278729,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B2603594463077327%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:108012575968874,%22page_id%22:108012575968874,%22post_id%22:2603594463077327,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by HÁBITOS are successful.

HÁBITOS Creative Analysis: 

HÁBITOS placed a Image ad in 2020-06-03-2020-06-16, and got 4026 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.HÁBITOS Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Mexico  N/A  N/A
Language  Spanish  Portuguese  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

HÁBITOS has the best conversion in Mexico, and can advertise more in Mexico in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.HÁBITOS Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-03-2020-06-16  2020-06-14-2020-06-15  2020-06-09-2020-06-15
During  14 days  2 days 7 days 
Like  4026  37  18
Share  0  1  2
Comment  90  0  0

Advertising effectiveness is a direct manifestation of advertising. HÁBITOS ‘s Top 1 ad received 4026 likes, 0 shares, 90 comments in just 14 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for HÁBITOS, helping HÁBITOS to grasp the ad data more clearly.