Top Ads on Gwinnett College
Gwinnett College Background Introduction:
Gwinnett College has been in Gwinnett County for over 35 years. Over the years we have added programs and locations. Now we serve students in Lilburn, GA, Sandy Springs, GA, Raleigh, NC, and Sarasota, FL. Visit us at http://www.GwinnettCollege.com
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
Gwinnett College has been advertising and marketing on Facebook for many years. And Gwinnett College has placed 67 of ads on the Facebook platform in the last month. In the past few years,Gwinnett College has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Gwinnett College on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Gwinnett College. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Gwinnett College.
1.Gwinnett College Top 3 Ads Basic Understanding
|Name||Gwinnett College||Gwinnett College||Gwinnett College|
|Page Categories||College & University||College & University||College & University|
Gwinnett College Marketing Objectives Analysis:
Gwinnett College has been operating in College & University for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Gwinnett College best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Gwinnett College Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||There's still time to apply for Fall 2020 admission. Learn more about how Georgia Gwinnett College is the best value education in Georgia.||There's still time to apply for Fall 2020 admission. Learn more about how Georgia Gwinnett College is the best value education in Georgia.||N/A|
|Ad Copy Text||Earn your Bachelor Degree at GGC!||In-Demand Health Care Degrees at an Affordable Price||no setting|
|Link Description||Learn about the Georgia Gwinnett College admissions process, requirements and how to apply for all applicant types.||Learn about the Georgia Gwinnett College admissions process, requirements and how to apply for all applicant types.||N/A|
|Text Word Count||33||52||0|
Gwinnett College Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Gwinnett College Top 1 ads got 275 likes. Gwinnett College uses a sentence with the finishing touch title: “There's still time to apply for Fall 2020 admission. Learn more about how Georgia Gwinnett College is the best value education in Georgia.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Gwinnett College shared 33 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Gwinnett College should continue to optimize the ad content.
3.Gwinnett College Top 3 Ads Creative Selection
|Landing Page Link||https://www.ggc.edu/admissions/how-to-apply/||https://www.ggc.edu/admissions/how-to-apply/||https://learn.gwinnettcollege.edu/programs/practical-nursing/|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Gwinnett College are successful.
Gwinnett College Creative Analysis:
Gwinnett College placed a Image ad in 2020-05-01-2020-06-16, and got 275 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Gwinnett College Top 3 Ads Audience Analysis:
|Country||United States||United States||United States|
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
Gwinnett College has the best conversion in United States, and can advertise more in United States in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.Gwinnett College Top 3 Ads Performance Display
|During||47 days||44 days||6 days|
Advertising effectiveness is a direct manifestation of advertising. Gwinnett College ‘s Top 1 ad received 275 likes, 18 shares, 13 comments in just 47 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Gwinnett College, helping Gwinnett College to grasp the ad data more clearly.