Top Ads on Grup Enciclopèdia Catalana

Grup Enciclopèdia Catalana Background Introduction:

Publiquem llibres per a tots els públics: ficció, assaig, infantil, juvenil, escolar i edicions limitades. Tenim la missió de difondre la cultura catalana.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Grup Enciclopèdia Catalana has been advertising and marketing on Facebook for many years. And Grup Enciclopèdia Catalana has placed 57 of ads on the Facebook platform in the last month. In the past few years,Grup Enciclopèdia Catalana has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Grup Enciclopèdia Catalana on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Grup Enciclopèdia Catalana. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Grup Enciclopèdia Catalana.

BigSpy

1.Grup Enciclopèdia Catalana Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Grup Enciclopèdia Catalana  Grup Enciclopèdia Catalana  Grup Enciclopèdia Catalana
Page Categories  Publisher  Publisher  Publisher
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

Grup Enciclopèdia Catalana Marketing Objectives Analysis: 

Grup Enciclopèdia Catalana has been operating in Publisher for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Grup Enciclopèdia Catalana best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Grup Enciclopèdia Catalana Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Descarrega't la guia #CAT12Tresors  Descarrega't la guia #CAT12Tresors Descarrega't la guia #CAT15Moments 
Ad Copy Text  no setting  no setting  no setting
Link Description  En aquesta guia gratuïta podràs descobrir 12 Tresors de la llengua catalana que us sorprendran!  En aquesta guia gratuïta podràs descobrir 12 Tresors de la llengua catalana que us sorprendran!  Hem demanat als professors Manel Risques i Andreu Mayayo que triïn i comentin quinze moments i imatges de la història recent de Catalunya. Descobreix-los en aquesta guia gratuïta.
Website Link  grupenciclopedia.cat  grupenciclopedia.cat  grupenciclopedia.cat
CTA  DOWNLOAD  DOWNLOAD  DOWNLOAD
Text Word Count 0  0  0
Like 0  0  0

Grup Enciclopèdia Catalana Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Grup Enciclopèdia Catalana Top 1 ads got 0 likes. Grup Enciclopèdia Catalana uses a sentence with the finishing touch title: “Descarrega't la guia #CAT12Tresors”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Grup Enciclopèdia Catalana shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is DOWNLOAD.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Grup Enciclopèdia Catalana should continue to optimize the ad content.

3.Grup Enciclopèdia Catalana Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-10-2020-06-11  2020-06-10-2020-06-11  2020-06-10-2020-06-11
Landing Page Link  https://grupenciclopedia.cat/blog/landing/guia-12-tresors-fb/?utm_medium=ppc&utm_source=facebookads  https://grupenciclopedia.cat/blog/landing/guia-12-tresors-fb/?utm_medium=ppc&utm_source=facebookads   https://grupenciclopedia.cat/blog/landing/guia-15-moments-fb/?utm_medium=ppc&utm_source=facebookads

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Grup Enciclopèdia Catalana are successful.

Grup Enciclopèdia Catalana Creative Analysis: 

Grup Enciclopèdia Catalana placed a Image ad in 2020-06-10-2020-06-11, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Grup Enciclopèdia Catalana Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Spain  Spain  Spain
Language  Spanish  Spanish  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Grup Enciclopèdia Catalana has the best conversion in Spain, and can advertise more in Spain in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Grup Enciclopèdia Catalana Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-10-2020-06-11  2020-06-10-2020-06-11  2020-06-10-2020-06-11
During  2 days  2 days 2 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Grup Enciclopèdia Catalana ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Grup Enciclopèdia Catalana, helping Grup Enciclopèdia Catalana to grasp the ad data more clearly.