Top Ads on Green Chapter

Green Chapter Background Introduction:

Your One-Stop Shop for Planted, Shrimp, Marine Aquarium & Terrarium Keeping!!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Green Chapter has been advertising and marketing on Facebook for many years. And Green Chapter has placed 14 of ads on the Facebook platform in the last month. In the past few years,Green Chapter has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Green Chapter on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Green Chapter. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Green Chapter.

BigSpy

1.Green Chapter Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Green Chapter  Green Chapter  Green Chapter
Page Categories  Retail Company  Retail Company  Retail Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Green Chapter Marketing Objectives Analysis: 

Green Chapter has been operating in Retail Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Green Chapter best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Green Chapter Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Free delivery above AED100  Free delivery above AED100 My Green Chapter 
Ad Copy Text  Are you looking for pallets? We hand select the best condition ones for your indoor or outdoor proje...  Are you looking for pallets? We hand select the best condition ones for your indoor or outdoor proje...  Get everything you need to become the best gardener in town!
Link Description  N/A  N/A  N/A
Website Link  www.mygreenchapter.com  www.mygreenchapter.com  www.mygreenchapter.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 121  121  60
Like 40  40  50

Green Chapter Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Green Chapter Top 1 ads got 40 likes. Green Chapter uses a sentence with the finishing touch title: “Free delivery above AED100”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Green Chapter shared 121 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Green Chapter should continue to optimize the ad content.

3.Green Chapter Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Carousel
Ad Time   2020-05-29-2020-06-07  2020-03-30-2020-06-07  2020-05-11-2020-06-07
Landing Page Link  https://www.mygreenchapter.com/b2c_en/home-decor/pallets/wooden-pallets.html  https://www.mygreenchapter.com/b2c_en/home-decor/pallets/wooden-pallets.html   https://www.mygreenchapter.com/b2c_en/garden.html?dir=asc&order=position

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Green Chapter are successful.

Green Chapter Creative Analysis: 

Green Chapter placed a Carousel ad in 2020-05-29-2020-06-07, and got 40 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Green Chapter Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United Arab Emirates  United Arab Emirates  United Arab Emirates
Language  English  English  Dutch

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Green Chapter has the best conversion in United Arab Emirates, and can advertise more in United Arab Emirates in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Green Chapter Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-29-2020-06-07  2020-03-30-2020-06-07  2020-05-11-2020-06-07
During  10 days  70 days 28 days 
Like  40  40  50
Share  2  2  3
Comment  2  2  1

Advertising effectiveness is a direct manifestation of advertising. Green Chapter ‘s Top 1 ad received 40 likes, 2 shares, 2 comments in just 10 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Green Chapter, helping Green Chapter to grasp the ad data more clearly.