Top Ads on Great Jones

Great Jones Background Introduction:

Great Jones is a modern kitchen company that marries substance with style. Our mission is to equip, encourage, and inspire people to cook more frequently.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Great Jones has been advertising and marketing on Facebook for many years. And Great Jones has placed 35 of ads on the Facebook platform in the last month. In the past few years,Great Jones has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Great Jones on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Great Jones. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Great Jones.

BigSpy

1.Great Jones Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Great Jones  Great Jones  Great Jones
Page Categories  Kitchen/Cooking  Kitchen/Cooking  Kitchen/Cooking
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Great Jones Marketing Objectives Analysis: 

Great Jones has been operating in Kitchen/Cooking for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Great Jones best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Great Jones Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Meet The Dutchess  N/A N/A 
Ad Copy Text  Trying a new recipe this weekend? Our enameled cast-iron Dutch oven can help. Free shipping and free...  no setting  no setting
Link Description  Our enameled cast-iron Dutch oven comes in seven colors. An oval shape gives ample space for browning and searing.  N/A  N/A
Website Link  greatjonesgoods.com  greatjonesgoods.com  greatjonesgoods.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 148  0  0
Like 55  0  0

Great Jones Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Great Jones Top 1 ads got 55 likes. Great Jones uses a sentence with the finishing touch title: “Meet The Dutchess”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Great Jones shared 148 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Great Jones should continue to optimize the ad content.

3.Great Jones Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Others  Others
Ad Time   2020-05-21-2020-05-28  2020-03-25-2020-05-27  2020-05-19-2020-05-27
Landing Page Link  https://greatjonesgoods.com/products/the-dutchess?fb_campaign=Bamboo-GJ_PROS_HighValue_Evergreen&fb_campaignid=23844208283270638&fb_adset=Bamboo-GJ_PROS_HV_Evergreen_ALL_INT_US_25-50_M%26F_ComboINT&fb_adsetid=23844208342050638&fb_ad=PROS_Static_Texting-Dutchess_TextingDutchess_MeetGJ_N/A_1080x1080_GJ-Dutchess_Dutchess_HV&fb_adid=23844617280130638&utm_source=facebook&utm_medium=cpm&utm_campaign=Bamboo-GJ_PROS_HighValue_Evergreen&utm_content=PROS_Static_Texting-Dutchess_TextingDutchess_MeetGJ_N/A_1080x1080_GJ-Dutchess_Dutchess_HV&utm_term=Bamboo-GJ_PROS_HV_Evergreen_ALL_INT_US_25-50_M%26F_ComboINT&fbclid=IwAR0rPwQriym5FA9FTyiflI_yhEXtQLeIQ0nr5Tn7WGspRgzwmuRzEwbZ5_Q  https://greatjonesgoods.com/products/the-dutchess   https://greatjonesgoods.com/products/family-style

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Great Jones are successful.

Great Jones Creative Analysis: 

Great Jones placed a Image ad in 2020-05-21-2020-05-28, and got 55 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Great Jones Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  United States  United States
Language  English  French  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Great Jones has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Great Jones Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-21-2020-05-28  2020-03-25-2020-05-27  2020-05-19-2020-05-27
During  8 days  64 days 9 days 
Like  55  0  0
Share  1  0  0
Comment  8  0  0

Advertising effectiveness is a direct manifestation of advertising. Great Jones ‘s Top 1 ad received 55 likes, 1 shares, 8 comments in just 8 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Great Jones, helping Great Jones to grasp the ad data more clearly.