Top Ads on GrandVision Italy

GrandVision Italy Background Introduction:

Negozio di occhiali da vista, da sole, lenti a contatto e accessori delle migliori marche. Offre qualità a prezzi accessibili e assistenza di ottici qualificati

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

GrandVision Italy has been advertising and marketing on Facebook for many years. And GrandVision Italy has placed 20 of ads on the Facebook platform in the last month. In the past few years,GrandVision Italy has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for GrandVision Italy on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for GrandVision Italy. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from GrandVision Italy.

BigSpy

1.GrandVision Italy Top 3 Ads Basic Understanding

   top1  top2  top3
Name  GrandVision Italy  GrandVision Italy  GrandVision Italy
Page Categories  Optician  Optician  Optician
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

GrandVision Italy Marketing Objectives Analysis: 

GrandVision Italy has been operating in Optician for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. GrandVision Italy best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.GrandVision Italy Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Subito 10% di extra sconto sugli occhiali da sole​  Subito 10% di extra sconto sugli occhiali da sole GrandVision Italy 
Ad Copy Text   Occasione imperdibile! 10% di extra sconto cumulabile con la promozione sugli occhiali da sole. Acc...   Riparti con stile! 10% di extra sconto cumulabile con la promozione sugli occhiali da sole. Accedi ...  ‍♀️ Sempre di corsa? Acquista Online e risparmia subito il 25% sulle tue lenti.
Link Description  Изтича на 1.07.2020 г.  Expires Tuesday  N/A
Website Link  www.grandvision.it  www.grandvision.it  grandvision.it
CTA  GET_OFFER_VIEW  GET_OFFER_VIEW  SHOP_NOW
Text Word Count 141  134  85
Like 55  60  0

GrandVision Italy Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. GrandVision Italy Top 1 ads got 55 likes. GrandVision Italy uses a sentence with the finishing touch title: “Subito 10% di extra sconto sugli occhiali da sole​”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. GrandVision Italy shared 141 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is GET_OFFER_VIEW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. GrandVision Italy should continue to optimize the ad content.

3.GrandVision Italy Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Carousel
Ad Time   2020-06-02-2020-06-16  2020-05-12-2020-05-27  2020-03-12-2020-03-21
Landing Page Link  https://www.grandvision.it/occhiali-da-sole/  https://www.grandvision.it/occhiali-da-sole/   https://www.grandvision.it/lenti-a-contatto/clariti_toric-3_5052131295409/5052131295409?utm_source=facebook&utm_medium=social&utm_campaign=ec_cl_plp_ret_leapyear&utm_content=carrousel_f&fbclid=IwAR02mXKITUzZ2tJQ8587mm2QsnNhK4rR6jdeAIvw953vaAkGq0oxhbSXabY

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by GrandVision Italy are successful.

GrandVision Italy Creative Analysis: 

GrandVision Italy placed a Image ad in 2020-06-02-2020-06-16, and got 55 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.GrandVision Italy Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Bulgarian  Spanish  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

GrandVision Italy has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.GrandVision Italy Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-02-2020-06-16  2020-05-12-2020-05-27  2020-03-12-2020-03-21
During  15 days  16 days 10 days 
Like  55  60  0
Share  0  0  1
Comment  6  3  0

Advertising effectiveness is a direct manifestation of advertising. GrandVision Italy ‘s Top 1 ad received 55 likes, 0 shares, 6 comments in just 15 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for GrandVision Italy, helping GrandVision Italy to grasp the ad data more clearly.