Top Ads on Grace Foods

Grace Foods Background Introduction:

Taking the taste of Jamaican and other Caribbean foods to the world. Website: www.gracefoods.com

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Grace Foods has been advertising and marketing on Facebook for many years. And Grace Foods has placed 25 of ads on the Facebook platform in the last month. In the past few years,Grace Foods has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Grace Foods on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Grace Foods. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Grace Foods.

BigSpy

1.Grace Foods Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Grace Foods  Grace Foods  Grace Foods
Page Categories  Wholesale Bakery  Wholesale Bakery  Wholesale Bakery
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Grace Foods Marketing Objectives Analysis: 

Grace Foods has been operating in Wholesale Bakery for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Grace Foods best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Grace Foods Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Grace Foods  Home - Grace Foods Grace Foods 
Ad Copy Text  Are you staying inside and cheffing it up? Well be like @dkodemusic who challenged us to chef up a m...  Taking the taste of Jamaican and other Caribbean foods to the world. Website: www. Gracefoods. Com  Yaad Fit with TrainFit Club! Let’s go!
Link Description  N/A  Welcome to gracefoods.com, the food website of GraceKennedy Limited, the Caribbean’s leading food manufacturer and distributor.  N/A
Website Link  www.gracefoods.com  www.gracefoods.com  www.facebook.com
CTA  LEARN_MORE    
Text Word Count 215  98  40
Like 47  168  500

Grace Foods Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Grace Foods Top 1 ads got 47 likes. Grace Foods uses a sentence with the finishing touch title: “Grace Foods”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Grace Foods shared 215 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Grace Foods should continue to optimize the ad content.

3.Grace Foods Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Video
Ad Time   2020-04-21-2020-05-08  2020-04-16-2020-05-01  2020-04-17-2020-04-29
Landing Page Link  https://gracefoods.com/?fbclid=IwAR3CRnWZSENLL0V_OEs7qPrV9w-6XTgcIy43Jp8v6nkEu7AfyfzECx6XMlI  https://gracefoods.com/?fbclid=IwAR1k6gUjmACdrtU6tCYc5XWqa8BQ-RidufxoSU3PXRTyoH07ayThn4ehuaI   https://www.facebook.com/story.php?story_fbid=925161821277160&id=105913810602

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Grace Foods are successful.

Grace Foods Creative Analysis: 

Grace Foods placed a Carousel ad in 2020-04-21-2020-05-08, and got 47 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Grace Foods Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  Jamaica
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Grace Foods has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Grace Foods Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-21-2020-05-08  2020-04-16-2020-05-01  2020-04-17-2020-04-29
During  18 days  16 days 13 days 
Like  47  168  500
Share  8  5  213
Comment  5  1  80

Advertising effectiveness is a direct manifestation of advertising. Grace Foods ‘s Top 1 ad received 47 likes, 8 shares, 5 comments in just 18 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Grace Foods, helping Grace Foods to grasp the ad data more clearly.