Top Ads on GoodOnes

GoodOnes Background Introduction:

Trött på ytligt tidsfördriv, fejkprofiler och obehagliga mess? Testa nya GoodOnes – en GRATIS dejtingapp där alla legitimerar sig med BankID. De som inte kan uppföra sig blir portade för alltid. ❤️

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

GoodOnes has been advertising and marketing on Facebook for many years. And GoodOnes has placed 59 of ads on the Facebook platform in the last month. In the past few years,GoodOnes has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for GoodOnes on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for GoodOnes. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from GoodOnes.

BigSpy

1.GoodOnes Top 3 Ads Basic Understanding

   top1  top2  top3
Name  GoodOnes  GoodOnes  GoodOnes
Page Categories  Other  Other  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

GoodOnes Marketing Objectives Analysis: 

GoodOnes has been operating in Other for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. GoodOnes best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.GoodOnes Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Sveriges nya dejtingapp - helt gratis!  Sveriges nya dejtingapp! Helt gratis! GoodOnes 
Ad Copy Text  Swipa och messa med schyssta killar i nya dejtingappen GoodOnes! Helt gratis sÃ¥ klart! ❤  Missa inte Sveriges nya dejtingapp GoodOnes! Swipa & messa med schyssta tjejer helt gratis!  5 tröttsamma saker som bara vi appdejtare förstÃ¥r… AlltsÃ¥ HUR trött är ma...
Link Description  N/A  N/A  N/A
Website Link  itunes.apple.com  play.google.com  www.facebook.com
CTA  INSTALL_MOBILE_APP  INSTALL_MOBILE_APP  
Text Word Count 96  92  859
Like 4  24  1

GoodOnes Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. GoodOnes Top 1 ads got 4 likes. GoodOnes uses a sentence with the finishing touch title: “Sveriges nya dejtingapp - helt gratis!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. GoodOnes shared 96 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. GoodOnes should continue to optimize the ad content.

3.GoodOnes Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-16-2020-06-16  2020-05-02-2020-05-02  2019-12-31-2020-04-27
Landing Page Link  http://itunes.apple.com/app/id1163724733  https://play.google.com/store/apps/details?id=com.wgsa.wgsa   https://www.facebook.com/goodones.se/?refid=28&_ft_=adid.23842907273900786:qid.6776586950428505518:mf_story_key.4462782366501137640:is_sponsored.1:ei.AI@AQJYEKBm2qf_o7dQwxFlTo_QWL8bnHXVVjVyQVJJApZMku4gaakYyd3kU3yi7x0bZGqIw1KMA6se9QI1KIFUnN9k:top_level_post_id.993196967505092:content_owner_id_new.725178927640232:page_id.725178927640232:src.22:photo_id.993184334173022:story_location.5:story_attachment_style.photo:view_time.1577797006:filter.h_nor:actrs.725178927640232:page_insights.%7B%22725178927640232%22:%7B%22page_id%22:725178927640232,%22actor_id%22:725178927640232,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1531300196,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B993196967505092%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:725178927640232,%22page_id%22:725178927640232,%22post_id%22:993196967505092,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by GoodOnes are successful.

GoodOnes Creative Analysis: 

GoodOnes placed a Image ad in 2020-06-16-2020-06-16, and got 4 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.GoodOnes Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Sweden  Latvia  N/A
Language  Swedish  Swedish  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

GoodOnes has the best conversion in Sweden, and can advertise more in Sweden in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.GoodOnes Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-16-2020-06-16  2020-05-02-2020-05-02  2019-12-31-2020-04-27
During  1 days  1 days 119 days 
Like  4  24  1
Share  0  0  87
Comment  0  0  77

Advertising effectiveness is a direct manifestation of advertising. GoodOnes ‘s Top 1 ad received 4 likes, 0 shares, 0 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for GoodOnes, helping GoodOnes to grasp the ad data more clearly.