Top Ads on Gold's Gym

Gold's Gym Background Introduction:

We pioneered the industry in 1965. Now we're redefining it. Through personalization and innovation, we've evolved so that you can transform your life. Experience Change. http://www.GoldsGym.com

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Gold's Gym has been advertising and marketing on Facebook for many years. And Gold's Gym has placed 273 of ads on the Facebook platform in the last month. In the past few years,Gold's Gym has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Gold's Gym on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Gold's Gym. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Gold's Gym.

BigSpy

1.Gold's Gym Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Gold's Gym  Gold's Gym  Gold's Gym
Page Categories  Gym/Physical Fitness Center  Gym/Physical Fitness Center  Gym/Physical Fitness Center
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

Gold's Gym Marketing Objectives Analysis: 

Gold's Gym has been operating in Gym/Physical Fitness Center for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Gold's Gym best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Gold's Gym Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Gold's Gym Calgary  Gold's Gym Calgary Gold's Gym Calgary 
Ad Copy Text  no setting  no setting  no setting
Link Description      
Website Link  goldsgymcalgary.com  goldsgymcalgary.com  goldsgymcalgary.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 0  0  0
Like 0  0  0

Gold's Gym Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Gold's Gym Top 1 ads got 0 likes. Gold's Gym uses a sentence with the finishing touch title: “Gold's Gym Calgary”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Gold's Gym shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Gold's Gym should continue to optimize the ad content.

3.Gold's Gym Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-11-28-2020-06-19  2019-11-28-2020-06-19  2019-11-28-2020-06-19
Landing Page Link  https://goldsgymcalgary.com/2-day-gym-pass/  https://goldsgymcalgary.com/2-day-gym-pass/   https://goldsgymcalgary.com/2-day-gym-pass/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Gold's Gym are successful.

Gold's Gym Creative Analysis: 

Gold's Gym placed a Image ad in 2019-11-28-2020-06-19, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Gold's Gym Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Canada  Canada  Canada
Language  N/A  N/A  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Gold's Gym has the best conversion in Canada, and can advertise more in Canada in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Gold's Gym Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-11-28-2020-06-19  2019-11-28-2020-06-19  2019-11-28-2020-06-19
During  205 days  205 days 205 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Gold's Gym ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 205 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Gold's Gym, helping Gold's Gym to grasp the ad data more clearly.