Top Ads on GoZen: Anxiety Relief for Children

GoZen: Anxiety Relief for Children Background Introduction:

GoZen! Research-based techniques to help alleviate childhood anxiety. http://www.gozen.com

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

GoZen: Anxiety Relief for Children has been advertising and marketing on Facebook for many years. And GoZen: Anxiety Relief for Children has placed 30 of ads on the Facebook platform in the last month. In the past few years,GoZen: Anxiety Relief for Children has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for GoZen: Anxiety Relief for Children on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for GoZen: Anxiety Relief for Children. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from GoZen: Anxiety Relief for Children.

BigSpy

1.GoZen: Anxiety Relief for Children Top 3 Ads Basic Understanding

   top1  top2  top3
Name  GoZen: Anxiety Relief for Children  GoZen: Anxiety Relief for Children  GoZen: Anxiety Relief for Children
Page Categories  Social Service  Social Service  Social Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

GoZen: Anxiety Relief for Children Marketing Objectives Analysis: 

GoZen: Anxiety Relief for Children has been operating in Social Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. GoZen: Anxiety Relief for Children best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.GoZen: Anxiety Relief for Children Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  FREE Resource for Helping Kids and Tweens During COVID-19  Skills I Wish I Learned as a Child or Teenager to Deal With a Pandemic FREE Resource for Helping Kids and Tweens During COVID-19 
Ad Copy Text  ATTENTION Parents, Teachers, and Therapists! If there was a FREE resource that taught you & your ki...  ATTENTION Parents, Teachers, and Therapists! If there was a FREE resource that taught you & your ki...  Imagine if your son or daughter had the stress management skills you’ve acquired over the past 20 ...
Link Description  This is a must-see masterclass for anyone looking to help their child or teen with anxiety, stress, overwhelm, negative thinking, or anger. Parents are finding these skill especially helpful during this unprecedented and challenging time. It's 100% FREE!  This is a must-see masterclass for anyone looking to help their child or teen with anxiety, stress, overwhelm, negative thinking, or anger. Parents are finding these skill especially helpful during this unprecedented and challenging time. It's 100% FREE!  N/A
Website Link  gozen.com  gozen.com  gozen.com
CTA    LEARN_MORE  LEARN_MORE
Text Word Count 1516  1516  1823
Like 893  78  58

GoZen: Anxiety Relief for Children Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. GoZen: Anxiety Relief for Children Top 1 ads got 893 likes. GoZen: Anxiety Relief for Children uses a sentence with the finishing touch title: “FREE Resource for Helping Kids and Tweens During COVID-19”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. GoZen: Anxiety Relief for Children shared 1516 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. GoZen: Anxiety Relief for Children should continue to optimize the ad content.

3.GoZen: Anxiety Relief for Children Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-04-27-2020-06-19  2020-04-27-2020-06-19  2020-04-26-2020-06-18
Landing Page Link  https://gozen.com/masterclass/?fbclid=IwAR1nqw8hXopgQQi8SP19UOK1L7U_QNOIKPZAuvfpLeaNb00Nf7I8EVQeC1s  https://gozen.com/masterclass/   https://gozen.com/masterclass/?fbclid=IwAR2oAvJ__09yu4yByNM-OJUip92PQqFdbQ-AeSLbpLIiKp4-mMoAOtNbQVI

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by GoZen: Anxiety Relief for Children are successful.

GoZen: Anxiety Relief for Children Creative Analysis: 

GoZen: Anxiety Relief for Children placed a Image ad in 2020-04-27-2020-06-19, and got 893 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.GoZen: Anxiety Relief for Children Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  India,United States  United States,Canada,Israel
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

GoZen: Anxiety Relief for Children has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.GoZen: Anxiety Relief for Children Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-27-2020-06-19  2020-04-27-2020-06-19  2020-04-26-2020-06-18
During  54 days  54 days 54 days 
Like  893  78  58
Share  539  18  27
Comment  34  3  4

Advertising effectiveness is a direct manifestation of advertising. GoZen: Anxiety Relief for Children ‘s Top 1 ad received 893 likes, 539 shares, 34 comments in just 54 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for GoZen: Anxiety Relief for Children, helping GoZen: Anxiety Relief for Children to grasp the ad data more clearly.