Top Ads on GoCCLA

GoCCLA Background Introduction:

Change the Game. With 19 community college campuses across Los Angeles County, a great career is closer than you think. #ThinkCCLA

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

GoCCLA has been advertising and marketing on Facebook for many years. And GoCCLA has placed 62 of ads on the Facebook platform in the last month. In the past few years,GoCCLA has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for GoCCLA on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for GoCCLA. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from GoCCLA.

BigSpy

1.GoCCLA Top 3 Ads Basic Understanding

   top1  top2  top3
Name  GoCCLA  GoCCLA  GoCCLA
Page Categories  Community College  Community College  Community College
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

GoCCLA Marketing Objectives Analysis: 

GoCCLA has been operating in Community College for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. GoCCLA best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.GoCCLA Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Start A Career in Computer Programming Online  N/A N/A 
Ad Copy Text  no setting  no setting  no setting
Link Description  Opportunity awaits at CCLA.  N/A  N/A
Website Link  ccla.com  ccla.com  ccla.com
CTA  LEARN_MORE  APPLY_NOW  LEARN_MORE
Text Word Count 0  0  0
Like 0  0  0

GoCCLA Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. GoCCLA Top 1 ads got 0 likes. GoCCLA uses a sentence with the finishing touch title: “Start A Career in Computer Programming Online”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. GoCCLA shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. GoCCLA should continue to optimize the ad content.

3.GoCCLA Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Carousel
Ad Time   2020-04-28-2020-06-14  2020-02-20-2020-06-14  2020-04-28-2020-06-14
Landing Page Link  https://ccla.com/information-technology-programs?utm_source=facebook&utm_medium=social&utm_campaign=CS-CCLA&utm_content=FB-BecomeACoder  https://ccla.com/?utm_source=facebook&utm_medium=social&utm_campaign=CS-CCLA&utm_content=IG-LANeedsCoders   https://ccla.com/fashion-interior-design-programs?utm_source=facebook&utm_medium=social&utm_campaign=CS-CCLA&utm_content=IG-DesignYourFuture

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by GoCCLA are successful.

GoCCLA Creative Analysis: 

GoCCLA placed a Image ad in 2020-04-28-2020-06-14, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.GoCCLA Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  N/A  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

GoCCLA has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.GoCCLA Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-28-2020-06-14  2020-02-20-2020-06-14  2020-04-28-2020-06-14
During  48 days  116 days 48 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. GoCCLA ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 48 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for GoCCLA, helping GoCCLA to grasp the ad data more clearly.