Top Ads on GlowMania

GlowMania Background Introduction:

Distribuitor de produse fosforescente, fluorescente și de petrecere.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

GlowMania has been advertising and marketing on Facebook for many years. And GlowMania has placed 59 of ads on the Facebook platform in the last month. In the past few years,GlowMania has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for GlowMania on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for GlowMania. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from GlowMania.

BigSpy

1.GlowMania Top 3 Ads Basic Understanding

   top1  top2  top3
Name  GlowMania  GlowMania  GlowMania
Page Categories  Shopping & Retail  Shopping & Retail  Shopping & Retail
Marketing Objectives Other  Other  Other
ECommerce Softwares  prestashop  prestashop  prestashop

GlowMania Marketing Objectives Analysis: 

GlowMania has been operating in Shopping & Retail for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. GlowMania best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.GlowMania Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  GlowMania  GlowMania GlowMania 
Ad Copy Text  LĂMPI BACTERICIDE UVC pentru cabinete medicale, stomatologice, clinici, birouri și pentru alte spa...  LAMPI BACTERICIDE UVC tip baghetă și portabile - Păstrează aerul curat în spațiul în care loc...  LĂMPI BACTERICIDE UVC germicidale - Păstrează aerul curat în spațiul în care locuiești sau lu...
Link Description  N/A  N/A  N/A
Website Link  www.glowmania.ro  www.glowmania.ro  www.glowmania.ro
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 198  263  211
Like 24  23  30

GlowMania Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. GlowMania Top 1 ads got 24 likes. GlowMania uses a sentence with the finishing touch title: “GlowMania”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. GlowMania shared 198 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. GlowMania should continue to optimize the ad content.

3.GlowMania Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Carousel
Ad Time   2020-06-04-2020-06-16  2020-06-04-2020-06-16  2020-05-10-2020-06-15
Landing Page Link  https://www.glowmania.ro/lampi-ultraviolete-bactericide/13251-lampa-bactericida-uvc-55w-orientabila-stativ-mobil-inaltime-reglabila-100-160-cm-sterilizare-6426034514612.html?utm_source=facebook&utm_medium=GM+-+Interese+spitale+medici&fbclid=IwAR0K1T9ztQtrW1yZQuizMCWDog17z5Ok_vNXRLr2XtC_Mg9wF0_AM3P4jgo  https://www.glowmania.ro/   https://www.glowmania.ro/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by GlowMania are successful.

GlowMania Creative Analysis: 

GlowMania placed a Carousel ad in 2020-06-04-2020-06-16, and got 24 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.GlowMania Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Romania  Romania  Romania
Language  N/A  N/A  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

GlowMania has the best conversion in Romania, and can advertise more in Romania in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.GlowMania Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-04-2020-06-16  2020-06-04-2020-06-16  2020-05-10-2020-06-15
During  13 days  13 days 37 days 
Like  24  23  30
Share  3  0  1
Comment  2  0  0

Advertising effectiveness is a direct manifestation of advertising. GlowMania ‘s Top 1 ad received 24 likes, 3 shares, 2 comments in just 13 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for GlowMania, helping GlowMania to grasp the ad data more clearly.