Top Ads on Gingham and Heels

Gingham and Heels Background Introduction:

GINGHAM & HEELS aims to be a true lifestyle boutique that is simultaneously comfortable, chic and affordable.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Gingham and Heels has been advertising and marketing on Facebook for many years. And Gingham and Heels has placed 158 of ads on the Facebook platform in the last month. In the past few years,Gingham and Heels has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Gingham and Heels on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Gingham and Heels. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Gingham and Heels.

BigSpy

1.Gingham and Heels Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Gingham and Heels  Gingham and Heels  Gingham and Heels
Page Categories  Clothing (Brand)  Clothing (Brand)  Clothing (Brand)
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Gingham and Heels Marketing Objectives Analysis: 

Gingham and Heels has been operating in Clothing (Brand) for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Gingham and Heels best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Gingham and Heels Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  100+ New Styles Weekly  N/A N/A 
Ad Copy Text  no setting  no setting  no setting
Link Description  N/A  N/A  N/A
Website Link  ginghamandheels.com  ginghamandheels.com  ginghamandheels.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 0  0  0
Like 0  0  0

Gingham and Heels Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Gingham and Heels Top 1 ads got 0 likes. Gingham and Heels uses a sentence with the finishing touch title: “100+ New Styles Weekly”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Gingham and Heels shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Gingham and Heels should continue to optimize the ad content.

3.Gingham and Heels Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Image
Ad Time   2019-10-29-2020-06-20  2019-10-29-2020-06-20  2020-06-14-2020-06-15
Landing Page Link  https://ginghamandheels.com/  https://ginghamandheels.com/   https://ginghamandheels.com/collections/all/products/sinclair-knit-top-emerald?variant=32330883498063

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Gingham and Heels are successful.

Gingham and Heels Creative Analysis: 

Gingham and Heels placed a Carousel ad in 2019-10-29-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Gingham and Heels Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  New Zealand,Australia,Singapore  New Zealand,Australia,Singapore  N/A
Language  English  English  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Gingham and Heels has the best conversion in New Zealand,Australia,Singapore, and can advertise more in New Zealand,Australia,Singapore in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Gingham and Heels Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-10-29-2020-06-20  2019-10-29-2020-06-20  2020-06-14-2020-06-15
During  236 days  236 days 2 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Gingham and Heels ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 236 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Gingham and Heels, helping Gingham and Heels to grasp the ad data more clearly.