Top Ads on Gestta

Gestta Background Introduction:

Ajudamos contadores e contadoras a evitar multas e atraso nas tarefas contábeis sem sofrimento! Somos da equipe do projeto Gestta! E fazemos parte do grupo redspark (e Holmes).

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Gestta has been advertising and marketing on Facebook for many years. And Gestta has placed 26 of ads on the Facebook platform in the last month. In the past few years,Gestta has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Gestta on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Gestta. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Gestta.

BigSpy

1.Gestta Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Gestta  Gestta  Gestta
Page Categories  Management Service  Management Service  Management Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  wordpress  N/A

Gestta Marketing Objectives Analysis: 

Gestta has been operating in Management Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Gestta best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Gestta Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Gestta  Se Torne Contabilidade Digital Se Torne Contabilidade Digital 
Ad Copy Text  Ei, gestora contábil! Você quer ter uma contabilidade digital, se destacar no mercado e cresce...  Você é CONTADORA ou GESTORA CONTÁBIL? Você está cansada de não ter controle do que acontece na...  no setting
Link Description  N/A  N/A  
Website Link  www.facebook.com  www.gestta.com.br  www.facebook.com
CTA    SIGN_UP  SIGN_UP
Text Word Count 371  561  0
Like 2  1075  0

Gestta Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Gestta Top 1 ads got 2 likes. Gestta uses a sentence with the finishing touch title: “Gestta”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Gestta shared 371 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Gestta should continue to optimize the ad content.

3.Gestta Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-04-02-2020-06-05  2019-09-05-2020-04-30  2019-09-05-2020-04-27
Landing Page Link  https://www.facebook.com/gestta.br/?_sref_=2550525935008440&refid=28&_ft_=adid.23843523697060228:qid.6834820122625283150:mf_story_key.-276186924434574092:is_sponsored.1:ei.AI@AQKl5iIh0_vboaa_tc5piHvHUv-aG0lE8BE1SvLjoM-ZarkPai11q8MLezj3Szs1M2LNDteKtK4Fs4A4c1sOypgW:top_level_post_id.2550525938341773:content_owner_id_new.1226184224109291:page_id.1226184224109291:src.22:story_location.5:story_attachment_style.lead_gen:view_time.1591355431:filter.h_nor:tds_flgs.3:actrs.1226184224109291:page_insights.%7B%221226184224109291%22:%7B%22page_id%22:1226184224109291,%22page_id_type%22:%22page%22,%22actor_id%22:1226184224109291,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1564159825,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B2550525938341773%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:1226184224109291,%22page_id%22:1226184224109291,%22post_id%22:2550525938341773,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R  https://www.gestta.com.br/   https://www.facebook.com/gestta.br/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Gestta are successful.

Gestta Creative Analysis: 

Gestta placed a Image ad in 2020-04-02-2020-06-05, and got 2 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Gestta Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  Brazil
Language  German  Spanish  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Gestta has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Gestta Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-02-2020-06-05  2019-09-05-2020-04-30  2019-09-05-2020-04-27
During  65 days  239 days 236 days 
Like  2  1075  0
Share  2  102  0
Comment  494  61  0

Advertising effectiveness is a direct manifestation of advertising. Gestta ‘s Top 1 ad received 2 likes, 2 shares, 494 comments in just 65 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Gestta, helping Gestta to grasp the ad data more clearly.