Top Ads on GUIDE Culture

GUIDE Culture Background Introduction:

GUIDE Cultureā„¢ is a sales training that builds confidence, communication and culture through effective techniques.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

GUIDE Culture has been advertising and marketing on Facebook for many years. And GUIDE Culture has placed 169 of ads on the Facebook platform in the last month. In the past few years,GUIDE Culture has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for GUIDE Culture on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for GUIDE Culture. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from GUIDE Culture.

BigSpy

1.GUIDE Culture Top 3 Ads Basic Understanding

   top1  top2  top3
Name  GUIDE Culture  GUIDE Culture  GUIDE Culture
Page Categories  Travel Service  Community Service  Community Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

GUIDE Culture Marketing Objectives Analysis: 

GUIDE Culture has been operating in Travel Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. GUIDE Culture best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.GUIDE Culture Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Auf dich wartet der Sommer  Cool things to check out at the IN-Q online store! The Rebound: An exclusive package launched by Katara Hospitality 
Ad Copy Text  *Salzburg auf den zweiten Blick* Folge uns auf eine Erkundungstour durch die Mozartstadt abseits der...  [VIDEO] Did you know that Qatar Museum's gift shops are also online? ???? INQ_GiftShop store is whe...  Plan your staycation today! Enjoy an exclusive 50% discount in all Katara Hospitality hotels in #Qat...
Link Description  N/A  Click here to check out our top picks from Qatar Museum's IN-Q online store!  Find out what are the exclusive and limited offers of Katara Hospitality hotels in Qatar right now!
Website Link  www.salzburg.info  www.iloveqatar.net  www.iloveqatar.net
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 139  505  430
Like 105  61  88

GUIDE Culture Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. GUIDE Culture Top 1 ads got 105 likes. GUIDE Culture uses a sentence with the finishing touch title: “Auf dich wartet der Sommer”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. GUIDE Culture shared 139 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. GUIDE Culture should continue to optimize the ad content.

3.GUIDE Culture Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Image
Ad Time   2020-06-03-2020-06-20  2020-06-13-2020-06-18  2020-05-20-2020-06-17
Landing Page Link  https://www.salzburg.info/de/lp/neu-entdecken  https://www.iloveqatar.net/videos/general/cool-things-to-check-out-at-the-in-q-online-store   https://www.iloveqatar.net/news/general/the-rebound-an-exclusive-package-launched-by-katara-hospitality

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by GUIDE Culture are successful.

GUIDE Culture Creative Analysis: 

GUIDE Culture placed a Carousel ad in 2020-06-03-2020-06-20, and got 105 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.GUIDE Culture Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Romania  Qatar  Qatar
Language  German  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

GUIDE Culture has the best conversion in Romania, and can advertise more in Romania in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.GUIDE Culture Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-03-2020-06-20  2020-06-13-2020-06-18  2020-05-20-2020-06-17
During  18 days  6 days 29 days 
Like  105  61  88
Share  6  3  14
Comment  2  0  8

Advertising effectiveness is a direct manifestation of advertising. GUIDE Culture ‘s Top 1 ad received 105 likes, 6 shares, 2 comments in just 18 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for GUIDE Culture, helping GUIDE Culture to grasp the ad data more clearly.