Top Ads on GO-VIET

GO-VIET Background Introduction:

GO-VIET cung cấp một nền tảng ứng dụng đa dịch vụ từ kết nối vận tải, gọi đồ ăn, giao hàng, đi chợ hộ cho đến thanh toán điện tử và các dịch vụ khác.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

GO-VIET has been advertising and marketing on Facebook for many years. And GO-VIET has placed 387 of ads on the Facebook platform in the last month. In the past few years,GO-VIET has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for GO-VIET on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for GO-VIET. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from GO-VIET.


1.GO-VIET Top 3 Ads Basic Understanding

   top1  top2  top3
Page Categories  Local Service  Local Service  Food Delivery Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

GO-VIET Marketing Objectives Analysis: 

GO-VIET has been operating in Local Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. GO-VIET best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.GO-VIET Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  DEAL HOT HƠN HÈ  GoViet GoFood by GoViet 
Ad Copy Text  ☀️ Hè cực bốc, giá siêu sốc. Triệu món ngon mùa hè đang giảm sâu trên GoViet....  RÂM RAN GIÓ HẠ CÓ TIẾNG DEAL VỀ ➡️ Hè rực lửa...  HÈ HOT, DEAL CÒN HOT HƠN HÈ ➡️ Nhiệt tăng cao, mình ...
Link Description  N/A  RÂM RAN GIÓ HẠ CÓ TIẾNG DEAL VỀ ➡️ Hè rực lửa đặt món ngon thả cửa với vạn Deal Độc Quyền hot hơn hè từ GoViet! Món nào cũng có, deal nào cũng sốc, order mở tiệc quẩy tung hè này nhé bạn ơi! ------------------ Đừng quên vào mục My Voucher để áp dụng mã giảm giá GoViet cho đơn hàng của bạn! #GoViet #GoFood #DealHotHonHe  N/A
Website Link
Text Word Count 132  441  414
Like 12  255  383

GO-VIET Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. GO-VIET Top 1 ads got 12 likes. GO-VIET uses a sentence with the finishing touch title: “DEAL HOT HƠN HÈ”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. GO-VIET shared 132 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. GO-VIET should continue to optimize the ad content.

3.GO-VIET Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-06-17-2020-06-18  2020-06-14-2020-06-18  2020-06-14-2020-06-18
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by GO-VIET are successful.

GO-VIET Creative Analysis: 

GO-VIET placed a Image ad in 2020-06-17-2020-06-18, and got 12 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.GO-VIET Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Vietnam  Vietnam
Language  Dutch  Vietnamese  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

GO-VIET has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.GO-VIET Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-18  2020-06-14-2020-06-18  2020-06-14-2020-06-18
During  2 days  3 days 5 days 
Like  12  255  383
Share  0  3  7
Comment  0  5  10

Advertising effectiveness is a direct manifestation of advertising. GO-VIET ‘s Top 1 ad received 12 likes, 0 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for GO-VIET, helping GO-VIET to grasp the ad data more clearly.