Top Ads on G:talks

G:talks Background Introduction:

Mit navn er Nils Gisli og det her er min videoblog om drømme der ikke drømmes - men udleves. Jeg taler med spændende personer om at udleve deres drømme.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

G:talks has been advertising and marketing on Facebook for many years. And G:talks has placed 5 of ads on the Facebook platform in the last month. In the past few years,G:talks has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for G:talks on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for G:talks. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from G:talks.

BigSpy

1.G:talks Top 3 Ads Basic Understanding

   top1  top2  top3
Name  G:talks  G:talks  G:talks
Page Categories  Canal  Canal  Canal
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

G:talks Marketing Objectives Analysis: 

G:talks has been operating in Canal for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. G:talks best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.G:talks Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Photos from G:talks's post  SUCCES for Jesper Buch Måske skal du slet ikke være iværksætter 
Ad Copy Text  ✨Lyt med her ✨ Meget af min research til min kommende bog, er lavet som 'talks' og delt til fri...  SUCCES Hvad er succes for Jesper Buch? - både som iværksætter og privat. Kig med her ⬇️ Hva...  Måske skal du slet ikke være iværksætter ????‍♂️ Iværksætteri er ikke for alle - fo...
Link Description  N/A  N/A  N/A
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA    LEARN_MORE  NO_BUTTON
Text Word Count 476  216  274
Like 3  7  3

G:talks Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. G:talks Top 1 ads got 3 likes. G:talks uses a sentence with the finishing touch title: “Photos from G:talks's post”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. G:talks shared 476 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. G:talks should continue to optimize the ad content.

3.G:talks Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2020-05-12-2020-05-15  2019-04-01-2019-04-13  2019-03-27-2019-04-13
Landing Page Link  https://www.facebook.com/1993419800925352/posts/2574039652863361/  https://www.facebook.com/nilsgisli.dk/videos/2232266933688204/   https://www.facebook.com/1993419800925352/posts/2252430311690965/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by G:talks are successful.

G:talks Creative Analysis: 

G:talks placed a Image ad in 2020-05-12-2020-05-15, and got 3 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.G:talks Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Denmark  Denmark  Denmark
Language  English  English  Danish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

G:talks has the best conversion in Denmark, and can advertise more in Denmark in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.G:talks Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-12-2020-05-15  2019-04-01-2019-04-13  2019-03-27-2019-04-13
During  4 days  13 days 18 days 
Like  3  7  3
Share  0  0  1
Comment  0  0  1

Advertising effectiveness is a direct manifestation of advertising. G:talks ‘s Top 1 ad received 3 likes, 0 shares, 0 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for G:talks, helping G:talks to grasp the ad data more clearly.