Top Ads on Frontier Airlines

Frontier Airlines Background Introduction:

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Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Frontier Airlines has been advertising and marketing on Facebook for many years. And Frontier Airlines has placed 42 of ads on the Facebook platform in the last month. In the past few years,Frontier Airlines has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Frontier Airlines on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Frontier Airlines. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Frontier Airlines.


1.Frontier Airlines Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Frontier Airlines  Frontier Airlines  Frontier Airlines
Page Categories  Airline Company  Airline Company  Airline Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Frontier Airlines Marketing Objectives Analysis: 

Frontier Airlines has been operating in Airline Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Frontier Airlines best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Frontier Airlines Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Flights from $29*  Flights from $29* Flights from $39* 
Ad Copy Text  Dreaming about visiting your loved ones? Frontier Airlines has one-way flights from $29*! *Buy by 6/...  Dreaming about visiting your loved ones? Frontier Airlines has one-way flights from $29*! *Buy by 6/...  Dreaming of visiting your loved ones? Frontier Airlines has one way flights from $39*! *Buy by 5/26....
Link Description  *Buy by 6/12. Fly 7/8-10/6. Seats are limited. Restrictions apply.  *Buy by 6/3. Fly by 10/6. 7-day advanced purchase required. Seats are limited, restrictions apply.  *Buy by 5/26. Fly 6/29-8/11.
Website Link
Text Word Count 156  188  154
Like 320  224  241

Frontier Airlines Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Frontier Airlines Top 1 ads got 320 likes. Frontier Airlines uses a sentence with the finishing touch title: “Flights from $29*”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Frontier Airlines shared 156 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BOOK_TRAVEL.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Frontier Airlines should continue to optimize the ad content.

3.Frontier Airlines Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-06-05-2020-06-11  2020-05-26-2020-06-01  2020-05-21-2020-05-26
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Frontier Airlines are successful.

Frontier Airlines Creative Analysis: 

Frontier Airlines placed a Video ad in 2020-06-05-2020-06-11, and got 320 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Frontier Airlines Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Turkey  United States  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Frontier Airlines has the best conversion in Turkey, and can advertise more in Turkey in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Frontier Airlines Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-05-2020-06-11  2020-05-26-2020-06-01  2020-05-21-2020-05-26
During  7 days  7 days 6 days 
Like  320  224  241
Share  87  48  61
Comment  128  120  64

Advertising effectiveness is a direct manifestation of advertising. Frontier Airlines ‘s Top 1 ad received 320 likes, 87 shares, 128 comments in just 7 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Frontier Airlines, helping Frontier Airlines to grasp the ad data more clearly.