Top Ads on Frigo Express

Frigo Express Background Introduction:

Atacado e varejo de alimentos, com preço justo e maior estoque do litoral.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Frigo Express has been advertising and marketing on Facebook for many years. And Frigo Express has placed 23 of ads on the Facebook platform in the last month. In the past few years,Frigo Express has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Frigo Express on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Frigo Express. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Frigo Express.

BigSpy

1.Frigo Express Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Frigo Express  Frigo Express  Frigo Express
Page Categories  Restaurant Wholesaler  Restaurant Wholesaler  Restaurant Wholesaler
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Frigo Express Marketing Objectives Analysis: 

Frigo Express has been operating in Restaurant Wholesaler for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Frigo Express best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Frigo Express Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Photos from Frigo Express's post  Photos from Frigo Express's post Photos from Frigo Express's post 
Ad Copy Text   A SEMANA COMEÇOU, VAMOS CONFERIR AS OFERTAS QUE A FRIGOEXPRESS TEM? ???????? VARIEDADE EM CARNES...   A SEMANA COMEÇOU, VAMOS CONFERIR AS OFERTAS QUE A FRIGOEXPRESS TEM? ???????? VARIEDADE EM CARNES...   PROMOÇÕES IMPERDÍVEIS É NA FRIGOEXPRESS COXA COM SOBRECOXA -Copagil ❌ POR R$ 5,49 Kg ❌ CA...
Link Description  N/A  N/A  N/A
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA    WHATSAPP_MESSAGE  
Text Word Count 368  360  468
Like 213  46  44

Frigo Express Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Frigo Express Top 1 ads got 213 likes. Frigo Express uses a sentence with the finishing touch title: “Photos from Frigo Express's post”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Frigo Express shared 368 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Frigo Express should continue to optimize the ad content.

3.Frigo Express Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Carousel
Ad Time   2019-04-28-2019-05-07  2019-05-05-2019-05-07  2019-05-06-2019-05-07
Landing Page Link  https://www.facebook.com/337172203353167/posts/574918519578533/  https://www.facebook.com/337172203353167/posts/579715422432176/   https://www.facebook.com/337172203353167/posts/579909625746089/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Frigo Express are successful.

Frigo Express Creative Analysis: 

Frigo Express placed a Carousel ad in 2019-04-28-2019-05-07, and got 213 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Frigo Express Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Brazil  Brazil  Brazil
Language  Portuguese  Portuguese  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Frigo Express has the best conversion in Brazil, and can advertise more in Brazil in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Frigo Express Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-28-2019-05-07  2019-05-05-2019-05-07  2019-05-06-2019-05-07
During  10 days  3 days 2 days 
Like  213  46  44
Share  17  1  0
Comment  13  2  0

Advertising effectiveness is a direct manifestation of advertising. Frigo Express ‘s Top 1 ad received 213 likes, 17 shares, 13 comments in just 10 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Frigo Express, helping Frigo Express to grasp the ad data more clearly.