Top Ads on FragranceX.com

FragranceX.com Background Introduction:

What perfume or cologne do you wear? Share your fragrance stories, we all want to know!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

FragranceX.com has been advertising and marketing on Facebook for many years. And FragranceX.com has placed 346 of ads on the Facebook platform in the last month. In the past few years,FragranceX.com has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for FragranceX.com on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for FragranceX.com. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from FragranceX.com.

BigSpy

1.FragranceX.com Top 3 Ads Basic Understanding

   top1  top2  top3
Name  FragranceX.com  FragranceX.com  FragranceX.com
Page Categories  Cosmetics Store  Health/Beauty  Cosmetics Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

FragranceX.com Marketing Objectives Analysis: 

FragranceX.com has been operating in Cosmetics Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. FragranceX.com best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.FragranceX.com Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Brand Name Colognes At A Fraction Of the Price  A New Designer Fragrance Every Month Your Favorite Fragrances Up to 80% Off! 
Ad Copy Text  "I order always on fragranceX because they are the best. The products are cheap but with an excellen...  "I appreciate your great customer service and prompt delivery. My products arrived well packaged and...  Over 12,000 authentic brand name fragrances at the lowest prices plus free shipping and free returns...
Link Description  Check out America’s leading online store for discount fragrances and discount perfumes for great deals as well as perfume reviews, samples, and more.  20% Off Your First Month  N/A
Website Link  www.fragrancex.com  www.fragrancex.com  www.fragrancex.com
CTA  LEARN_MORE  SHOP_NOW  LEARN_MORE
Text Word Count 130  178  101
Like 87  5379  168

FragranceX.com Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. FragranceX.com Top 1 ads got 87 likes. FragranceX.com uses a sentence with the finishing touch title: “Brand Name Colognes At A Fraction Of the Price”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. FragranceX.com shared 130 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. FragranceX.com should continue to optimize the ad content.

3.FragranceX.com Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Video
Ad Time   2019-03-21-2020-06-18  2018-10-30-2020-06-18  2019-06-25-2020-06-18
Landing Page Link  https://www.fragrancex.com/?utm_source=facebook&utm_medium=social&utm_campaign=AW_FGX_Prospecting_INTL_New  https://www.fragrancex.com/?utm_source=facebook&utm_medium=social&utm_campaign=AW_PCOM_Prospecting_INTL_Purchasers&fbclid=IwAR2-bGx4PYVggGVztgivuX9f1GYVQaAPzh6sIDTpTVWLj0m711kiL49a1GY   https://www.fragrancex.com/?utm_source=facebook&utm_medium=social&utm_campaign=AW_FGX_Prospecting_USA_Interests

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by FragranceX.com are successful.

FragranceX.com Creative Analysis: 

FragranceX.com placed a Image ad in 2019-03-21-2020-06-18, and got 87 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.FragranceX.com Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Canada,Saudi Arabia  United States,Macedonia,Saudi Arabia...  United States,Philippines
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

FragranceX.com has the best conversion in Canada,Saudi Arabia, and can advertise more in Canada,Saudi Arabia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.FragranceX.com Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-03-21-2020-06-18  2018-10-30-2020-06-18  2019-06-25-2020-06-18
During  456 days  598 days 360 days 
Like  87  5379  168
Share  2  250  12
Comment  4  117  13

Advertising effectiveness is a direct manifestation of advertising. FragranceX.com ‘s Top 1 ad received 87 likes, 2 shares, 4 comments in just 456 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for FragranceX.com, helping FragranceX.com to grasp the ad data more clearly.