Top Ads on Four5Seconds

Four5Seconds Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Four5Seconds has been advertising and marketing on Facebook for many years. And Four5Seconds has placed 2 of ads on the Facebook platform in the last month. In the past few years,Four5Seconds has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Four5Seconds on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Four5Seconds. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Four5Seconds.

BigSpy

1.Four5Seconds Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Four5Seconds  Four5Seconds  Four5Seconds
Page Categories  Playlist  Playlist  -
Marketing Objectives Other  Other  -
ECommerce Softwares  N/A  N/A  -

Four5Seconds Marketing Objectives Analysis: 

Four5Seconds has been operating in Playlist for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and -.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Four5Seconds best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Four5Seconds Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Four 5 Seconds - Disaster (Official Music Video)  Four 5 Seconds Live at Kloof Country Club
Ad Copy Text  Hi Everyone THIS is what we have been SO busy with our 1st “Official Music Video” this is “Dis...  Come watch us perform all sorts of music all with our own little twist !  -
Link Description  N/A  Music  -
Website Link  www.facebook.com  www.facebook.com  -
CTA  MESSAGE_PAGE  EVENT_RSVP  -
Text Word Count 320  72  -
Like 5  4  -

Four5Seconds Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Four5Seconds Top 1 ads got 5 likes. Four5Seconds uses a sentence with the finishing touch title: “Four 5 Seconds - Disaster (Official Music Video)”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Four5Seconds shared 320 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is MESSAGE_PAGE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Four5Seconds should continue to optimize the ad content.

3.Four5Seconds Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  -
Ad Time   2019-04-21-2019-04-22  2019-04-19-2019-04-20  -
Landing Page Link  https://www.facebook.com/four5secband/videos/427303548032077/  https://www.facebook.com/events/2159200660862948/   -

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Four5Seconds are successful.

Four5Seconds Creative Analysis: 

Four5Seconds placed a Video ad in 2019-04-21-2019-04-22, and got 5 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Four5Seconds Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  South Africa  South Africa  -
Language  English  German  -

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Four5Seconds has the best conversion in South Africa, and can advertise more in South Africa in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Four5Seconds Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-21-2019-04-22  2019-04-19-2019-04-20  -
During  2 days  2 days
Like  5  4  -
Share  9  0  -
Comment  0  0  -

Advertising effectiveness is a direct manifestation of advertising. Four5Seconds ‘s Top 1 ad received 5 likes, 9 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Four5Seconds, helping Four5Seconds to grasp the ad data more clearly.