Top Ads on Fnac Portugal
Fnac Portugal Background Introduction:
A FNAC é a única marca que disponibiliza num só espaço, uma seleção de literatura, música, imagem, tecnologia e eventos relacionado com as áreas culturais.
Fnac Portugal has been advertising and marketing on Facebook for many years. And Fnac Portugal has placed 184 of ads on the Facebook platform in the last month. In the past few years,Fnac Portugal has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Fnac Portugal on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Fnac Portugal. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Fnac Portugal.
1.Fnac Portugal Top 3 Ads Basic Understanding
|Name||Fnac Portugal||Fnac Portugal||Fnac Portugal|
|Page Categories||Retail Company||Retail Company||Retail Company|
Fnac Portugal Marketing Objectives Analysis:
Fnac Portugal has been operating in Retail Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Fnac Portugal best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Fnac Portugal Top 3 Ads Content Display
|Ad Headline||Fnac Portugal||Fnac Portugal||Fnac Portugal|
|Ad Copy Text||Já te reencontraste com as novidades dos teus universos favoritos? Vem visitar-nos e aproveita para...||A nossa nova FNAC já abriu em Torres Novas. São 535m2 onde podes encontrar todos os teus unive...||Depois da quarentena, percebeste que a tua sala tinha potencial para ganhar mais resolução? Esprei...|
|Text Word Count||204||318||152|
Fnac Portugal Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Fnac Portugal Top 1 ads got 8 likes. Fnac Portugal uses a sentence with the finishing touch title: “Fnac Portugal”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Fnac Portugal shared 204 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Fnac Portugal should continue to optimize the ad content.
3.Fnac Portugal Top 3 Ads Creative Selection
|Landing Page Link||https://www.fnac.pt/reabertura-de-lojas?origin=fb_paid_2329||https://www.fnac.pt/nova-loja?origin=fb_paid_2307||https://www.fnac.pt/Smart-TV-Samsung-QLED-UHD-4K-65Q70T-165cm-Televisor-TV-4K-UHD/a7601963?origin=fb_paid_2317&fbclid=IwAR0kc_60h42o6rxQYnJMZWXFjCATtJNxp9_VKkbukKkHPHgqEFI54V30NNU|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Fnac Portugal are successful.
Fnac Portugal Creative Analysis:
Fnac Portugal placed a Carousel ad in 2020-06-16-2020-06-18, and got 8 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Fnac Portugal Top 3 Ads Audience Analysis:
Fnac Portugal has the best conversion in Portugal, and can advertise more in Portugal in the future.
5.Fnac Portugal Top 3 Ads Performance Display
|During||3 days||15 days||5 days|
Advertising effectiveness is a direct manifestation of advertising. Fnac Portugal ‘s Top 1 ad received 8 likes, 0 shares, 0 comments in just 3 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Fnac Portugal, helping Fnac Portugal to grasp the ad data more clearly.