Top Ads on Flik Flak

Flik Flak Background Introduction:

Flik Flak is the world's best-selling kids' watch. Since 1987, Flik Flak creates Swiss made watches for kids that help them to learn to tell the time.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Flik Flak has been advertising and marketing on Facebook for many years. And Flik Flak has placed 316 of ads on the Facebook platform in the last month. In the past few years,Flik Flak has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Flik Flak on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Flik Flak. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Flik Flak.

BigSpy

1.Flik Flak Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Flik Flak  Flik Flak  Flik Flak
Page Categories  Jewelry/Watches  Jewelry/Watches  Jewelry/Watches
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Flik Flak Marketing Objectives Analysis: 

Flik Flak has been operating in Jewelry/Watches for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Flik Flak best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Flik Flak Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Ελβετικό ρολόι για παιδιά  Ελβετικό ρολόι για παιδιά Flik Flak 
Ad Copy Text  Ανακαλύψτε τα δροσερά ρολόγια Flik Flak, το τέλειο δώρο για...  Τα παιδιά σας θα ΛΑΤΡΕΨΟΥΝ το εξατομικευμένο τους ρολό...  Every Flik Flak watch for kids is Swiss made and gets the highest marks for quality, right down to t...
Link Description  N/A  Φτιάξτε ένα εξατομικευμένο Flik Flak!  Flik Flak is the world's best-selling kids' watch. Since 1987, Flik Flak creates Swiss made watches for kids that help them to learn to tell the time.
Website Link  www.facebook.com  shop.swatch.com  www.facebook.com
CTA  LEARN_MORE  SHOP_NOW  LIKE_PAGE
Text Word Count 161  113  184
Like 24  14  952

Flik Flak Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Flik Flak Top 1 ads got 24 likes. Flik Flak uses a sentence with the finishing touch title: “Ελβετικό ρολόι για παιδιά”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Flik Flak shared 161 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Flik Flak should continue to optimize the ad content.

3.Flik Flak Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Image
Ad Time   2020-06-14-2020-06-19  2020-06-04-2020-06-15  2020-04-30-2020-06-15
Landing Page Link  https://www.facebook.com/flikflak/videos/279582896570945/  https://shop.swatch.com/el_gr/collections/flik-flak-personalization-c111.html?utm_source=facebook&utm_medium=social-paid&utm_content=image&utm_campaign=summer-2   https://www.facebook.com/290168877804182/posts/1670022009818855/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Flik Flak are successful.

Flik Flak Creative Analysis: 

Flik Flak placed a Video ad in 2020-06-14-2020-06-19, and got 24 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Flik Flak Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Greece  Greece  N/A
Language  Greek  Greek  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Flik Flak has the best conversion in Greece, and can advertise more in Greece in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Flik Flak Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-14-2020-06-19  2020-06-04-2020-06-15  2020-04-30-2020-06-15
During  6 days  12 days 47 days 
Like  24  14  952
Share  2  1  0
Comment  0  1  33

Advertising effectiveness is a direct manifestation of advertising. Flik Flak ‘s Top 1 ad received 24 likes, 2 shares, 0 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Flik Flak, helping Flik Flak to grasp the ad data more clearly.