Top Ads on Flatiron School

Flatiron School Background Introduction:

We teach people how to change things: their careers, their lives, and their world. Launch a career in tech with our on-campus or online courses.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Flatiron School has been advertising and marketing on Facebook for many years. And Flatiron School has placed 90 of ads on the Facebook platform in the last month. In the past few years,Flatiron School has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Flatiron School on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Flatiron School. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Flatiron School.

BigSpy

1.Flatiron School Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Flatiron School  Flatiron School  Flatiron School
Page Categories  School  School  School
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Flatiron School Marketing Objectives Analysis: 

Flatiron School has been operating in School for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Flatiron School best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Flatiron School Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Become a data scientist  Become a data scientist Launch a cybersecurity career 
Ad Copy Text  Stay safe. Stay inside. Stay connected. Join a thriving community of online learners. Are you read...  Are you ready to take your career to the next level? Data science is one of the fastest growing corn...  If you enjoy critical thinking, research, and analysis, you’re a great fit. In as little as 12 wee...
Link Description  Learn online and change your career.  Learn online and change your career.  Build a secure future fighting cybercrime
Website Link  flatironschool.com  flatironschool.com  flatironschool.com
CTA  APPLY_NOW  APPLY_NOW  APPLY_NOW
Text Word Count 444  358  237
Like 236  235  68

Flatiron School Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Flatiron School Top 1 ads got 236 likes. Flatiron School uses a sentence with the finishing touch title: “Become a data scientist”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Flatiron School shared 444 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is APPLY_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Flatiron School should continue to optimize the ad content.

3.Flatiron School Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-05-01-2020-06-20  2020-05-01-2020-06-20  2020-05-12-2020-06-18
Landing Page Link  https://flatironschool.com/welcome-to-flatiron-school/data-science/?utm_source=facebook&utm_medium=paidsocial&utm_campaign=acq_usa_ds_app-syl-lal-2_050120&utm_content=acq_usa_ds_app-syl-lal-2_050120&uqaid=6198859034553  https://flatironschool.com/welcome-to-flatiron-school/data-science/?utm_source=facebook&utm_medium=paidsocial&utm_campaign=acq_usa_ds_app-syl-lal-2_050120&utm_content=acq_usa_ds_app-syl-lal-2_050120&uqaid=6198859218153&fbclid=IwAR0IBGr8E0QsgJU14c9UIbpcIXVy9fCTIU34DzLEdFSW7KIE58oqULlXRCk   https://flatironschool.com/welcome-to-flatiron-school/cybersecurity-analytics/?utm_source=facebook&utm_medium=paidsocial&utm_campaign=%7B%7Bcampaign.name%7D%7D&utm_content=%7B%7Badset.name%7D%7D&uqaid=%7B%7Bad.id%7D%7D

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Flatiron School are successful.

Flatiron School Creative Analysis: 

Flatiron School placed a Image ad in 2020-05-01-2020-06-20, and got 236 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Flatiron School Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States,United Kingdom,Morocco...  United States,United Kingdom,Morocco...  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Flatiron School has the best conversion in United States,United Kingdom,Morocco..., and can advertise more in United States,United Kingdom,Morocco... in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Flatiron School Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-01-2020-06-20  2020-05-01-2020-06-20  2020-05-12-2020-06-18
During  51 days  51 days 38 days 
Like  236  235  68
Share  41  41  16
Comment  4  5  0

Advertising effectiveness is a direct manifestation of advertising. Flatiron School ‘s Top 1 ad received 236 likes, 41 shares, 4 comments in just 51 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Flatiron School, helping Flatiron School to grasp the ad data more clearly.