Top Ads on First 4 Figures
First 4 Figures Background Introduction:
Makers of High End Collectible Figures from licenses such as the Legend of Zelda, Dark Souls, Super Mario, Crash Bandicoot, Spyro The Dragon, Okami, Shenmue, Megaman, Metroid, Full Metal Alchemist, Beserk, One Punch Man and Sonic the Hedgehog.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
First 4 Figures has been advertising and marketing on Facebook for many years. And First 4 Figures has placed 36 of ads on the Facebook platform in the last month. In the past few years,First 4 Figures has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for First 4 Figures on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for First 4 Figures. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from First 4 Figures.
1.First 4 Figures Top 3 Ads Basic Understanding
|Name||First 4 Figures||First 4 Figures||First 4 Figures|
First 4 Figures Marketing Objectives Analysis:
First 4 Figures has been operating in Games/Toys for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. First 4 Figures best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.First 4 Figures Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||Berserk - Skull Knight 1/4 Scale Statue - Coming Soon||First Look at Okami – Oki (Wolf Form) Statue!||10% Off Discount - Berserk - Skull Knight 1/4 Statue|
|Ad Copy Text||Berserk – Skull Knight 1/4 Scale Statue coming soon! Don't miss our exciting product launch on 27 ...||This is a little sneak peek of what's to come for our Okami – Oki (Wolf Form) statue! Sign up for ...||Don't miss out 10% Off Early Bird Discount. Pre-order your Berserk Skull Knight Statue now.|
|Link Description||Berserk – Skull Knight 1/4 Scale Statue coming soon! Don't miss our exciting product launch on 27 March 2020. And for a limited time, we will be offering a 10% Early Bird Discount! Sign up below to be notified of our latest pre-orders, promos, news updates, and many more.||Don't miss out on any of our future Okami teasers, latest pre-orders, promo announcements, and much more. Sign up today!||The time has come, Berserk fans: the SKULL KNIGHT 1/4 SCALE STATUE! Pre-order now for an exclusive 10% Early Bird Discount via our online store. The perfect companion for your awesome Berserk collection.|
|Text Word Count||111||124||91|
First 4 Figures Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. First 4 Figures Top 1 ads got 514 likes. First 4 Figures uses a sentence with the finishing touch title: “Berserk - Skull Knight 1/4 Scale Statue - Coming Soon”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. First 4 Figures shared 111 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SIGN_UP.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. First 4 Figures should continue to optimize the ad content.
3.First 4 Figures Top 3 Ads Creative Selection
|Landing Page Link||https://www.first4figures.com/||https://www.first4figures.com/||https://www.first4figures.com/groups/berserk-skull-knight.html?utm_source=Facebook&utm_medium=Feed+and+Stroy&utm_campaign=FB+Skull+Knight+-+FB+Pixel+%2B+Engagement&utm_content=FB+Engagement|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by First 4 Figures are successful.
First 4 Figures Creative Analysis:
First 4 Figures placed a Image ad in 2020-03-22-2020-04-22, and got 514 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.First 4 Figures Top 3 Ads Audience Analysis:
|Country||Greece,Algeria,Canada...||United States||United States|
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
First 4 Figures has the best conversion in Greece,Algeria,Canada..., and can advertise more in Greece,Algeria,Canada... in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.First 4 Figures Top 3 Ads Performance Display
|During||32 days||7 days||6 days|
Advertising effectiveness is a direct manifestation of advertising. First 4 Figures ‘s Top 1 ad received 514 likes, 81 shares, 41 comments in just 32 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for First 4 Figures, helping First 4 Figures to grasp the ad data more clearly.