Top Ads on Finex

Finex Background Introduction:

Perizinan Finex Badan Pengawas Perdagangan Berjangka Komoditi (BAPPEBTI) Nomor: 47/BAPPEBTI/SI/04/2013 Izin Usaha untuk Menyelenggarakan Kegiatan sebagai Pialang Berjangka

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Finex has been advertising and marketing on Facebook for many years. And Finex has placed 79 of ads on the Facebook platform in the last month. In the past few years,Finex has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Finex on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Finex. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Finex.

BigSpy

1.Finex Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Finex  Finex  Finex
Page Categories  Financial Service  Financial Service  Financial Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Finex Marketing Objectives Analysis: 

Finex has been operating in Financial Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Finex best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Finex Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Trading dan Kantongi $500  Trading dan Kantongi $500 Trading Aman di Forex 
Ad Copy Text  Raih profit cashback Anda dari trading Forex: untuk tiap lot pada penutupan order Anda mendapatkan $...  Profit dari promo Cashback dengan trading di pasar Forex. Anda akan mendapatkan $5 untuk setiap lot ...  Ingin tingkatkan penghasilan dengan trading Forex? Gabung Finex—broker lokal dengan layanan intern...
Link Description  Dapatkan cashback dari lot  Dapatkan cashback dari lot  Gabung Finex utk invest cerdas
Website Link  finex.co.id  finex.co.id  finex.co.id
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 264  254  279
Like 78  660  768

Finex Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Finex Top 1 ads got 78 likes. Finex uses a sentence with the finishing touch title: “Trading dan Kantongi $500”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Finex shared 264 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Finex should continue to optimize the ad content.

3.Finex Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Video
Ad Time   2020-04-30-2020-06-01  2020-03-04-2020-06-01  2020-03-09-2020-05-24
Landing Page Link  https://finex.co.id/bonus-cashback?utm_source=facebook&utm_medium=cpm&utm_campaign=Finex_RTRG_inREG&utm_term=Visit_No_Reg&utm_content=Cashback_Dollars&targetregion=Indonesia&fbclid=IwAR3_jhtekGJLRCpMMtj1yN9FfD4lKg9z1LKEF_-Sys0ZbVNYHAzAdY_RtHo  https://finex.co.id/bonus-cashback   https://finex.co.id/landing/brand/id/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Finex are successful.

Finex Creative Analysis: 

Finex placed a Image ad in 2020-04-30-2020-06-01, and got 78 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Finex Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Indonesia  Indonesia
Language  Indonesian  Indonesian  German

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Finex has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Finex Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-30-2020-06-01  2020-03-04-2020-06-01  2020-03-09-2020-05-24
During  33 days  90 days 77 days 
Like  78  660  768
Share  13  2  9
Comment  25  13  13

Advertising effectiveness is a direct manifestation of advertising. Finex ‘s Top 1 ad received 78 likes, 13 shares, 25 comments in just 33 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Finex, helping Finex to grasp the ad data more clearly.