Top Ads on Fever
Fever Background Introduction:
Il se passe tant de choses dans ta ville. Découvre tous les bons plans de la capitale et amuse toi grâce à Fever.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
Fever has been advertising and marketing on Facebook for many years. And Fever has placed 2208 of ads on the Facebook platform in the last month. In the past few years,Fever has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Fever on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Fever. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Fever.
1.Fever Top 3 Ads Basic Understanding
|Page Categories||App Page||App Page||Caterer|
Fever Marketing Objectives Analysis:
Fever has been operating in App Page for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Fever best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Fever Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||These Classical Music Concerts By Candlelight Are Finally Making Their Way To Denver!||Download for free now||N/A|
|Ad Copy Text||An intimate night dedicated to Chopin's music in a stunning setting||Build your dream car and start racing||no setting|
|Link Description||Tickets Zone A = (Premium Visibility) Zone B = (Great Visibility) Zone C = (Good Visibility) Zone D = (Restricted Visibility) Seats are assigned upon arrival, based on the type of ticket you have purchased General Info Music: Solo Piano Performance A very intimate atmosp...||N/A||N/A|
|Text Word Count||68||37||0|
Fever Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Fever Top 1 ads got 267 likes. Fever uses a sentence with the finishing touch title: “These Classical Music Concerts By Candlelight Are Finally Making Their Way To Denver!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Fever shared 68 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is NO_BUTTON.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Fever should continue to optimize the ad content.
3.Fever Top 3 Ads Creative Selection
|Landing Page Link||https://feverup.com/m/86862?utm_source=facebook&utm_medium=ad&utm_campaign=86862_den||http://itunes.apple.com/app/id978359164||http://feverfoodhk.com/|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Fever are successful.
Fever Creative Analysis:
Fever placed a Image ad in 2020-06-06-2020-06-20, and got 267 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Fever Top 3 Ads Audience Analysis:
|Country||United States||China,Japan,Belgium...||Hong Kong SAR|
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
Fever has the best conversion in United States, and can advertise more in United States in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.Fever Top 3 Ads Performance Display
|During||15 days||447 days||83 days|
Advertising effectiveness is a direct manifestation of advertising. Fever ‘s Top 1 ad received 267 likes, 34 shares, 24 comments in just 15 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Fever, helping Fever to grasp the ad data more clearly.