Top Ads on Fernando Souza

Fernando Souza Background Introduction:

Consultor e Professor de Marketing Digital, Comunicação e Redes Sociais. Publicitário, Palestrante, Empreteco.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Fernando Souza has been advertising and marketing on Facebook for many years. And Fernando Souza has placed 80 of ads on the Facebook platform in the last month. In the past few years,Fernando Souza has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Fernando Souza on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Fernando Souza. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Fernando Souza.


1.Fernando Souza Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Fernando Souza  Fernando Souza  Fernando Souza
Page Categories  Movie Theater  Movie Theater  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  N/A

Fernando Souza Marketing Objectives Analysis: 

Fernando Souza has been operating in Movie Theater for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Fernando Souza best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Fernando Souza Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Copy Text  no setting  no setting  no setting
Link Description  En la primera mitad del siglo XX fue Tristan Marof quien sintetizo de mejor manera la necesidad que tiene el Estado Nacional de desarrollar y controlar sus recursos fundamentales; “Tierras al indio…  En la primera mitad del siglo XX fue Tristan Marof quien sintetizo de mejor manera la necesidad que tiene el Estado Nacional de desarrollar y controlar sus recursos fundamentales; “Tierras al indio…  N/A
Website Link
Text Word Count 0  0  0
Like 0  108  0

Fernando Souza Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Fernando Souza Top 1 ads got 0 likes. Fernando Souza uses a sentence with the finishing touch title: “CINE BOLIVIANO, PANDEMIA Y ESTADO NACIONAL”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Fernando Souza shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Fernando Souza should continue to optimize the ad content.

3.Fernando Souza Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-05-24-2020-05-27  2020-05-23-2020-05-25  2020-04-27-2020-04-28
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Fernando Souza are successful.

Fernando Souza Creative Analysis: 

Fernando Souza placed a Image ad in 2020-05-24-2020-05-27, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Fernando Souza Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Bolivia  Brazil
Language  Spanish  Spanish  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Fernando Souza has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Fernando Souza Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-24-2020-05-27  2020-05-23-2020-05-25  2020-04-27-2020-04-28
During  4 days  3 days 2 days 
Like  0  108  0
Share  0  64  0
Comment  0  4  0

Advertising effectiveness is a direct manifestation of advertising. Fernando Souza ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Fernando Souza, helping Fernando Souza to grasp the ad data more clearly.