Top Ads on FashionUP

FashionUP Background Introduction:

www.FashionUp.ro - Fii la curent cu noutățile din fashion, alege branduri de top și învață să faci cumpărături inteligente! 031-413-7400 (L-V, h 10-18)

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

FashionUP has been advertising and marketing on Facebook for many years. And FashionUP has placed 98 of ads on the Facebook platform in the last month. In the past few years,FashionUP has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for FashionUP on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for FashionUP. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from FashionUP.

BigSpy

1.FashionUP Top 3 Ads Basic Understanding

   top1  top2  top3
Name  FashionUP  FashionUP  FashionUP
Page Categories  Shopping & Retail  Shopping & Retail  Shopping & Retail
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

FashionUP Marketing Objectives Analysis: 

FashionUP has been operating in Shopping & Retail for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. FashionUP best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.FashionUP Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Campanie limitată!  Campanie limitată! Campanie limitată! 
Ad Copy Text   Sărbătorim 11 ANI cu -11% EXTRA! Sute de modele de rochii Made of Emotion, acum cu până la 60%...   Sărbătorim 11 ANI cu -11% EXTRA! Descoperă noile colecții de vară by Kaimilan & Ferraga, în ...   Meriți să te răsfeți! Descoperă sute de modele de bijuterii și accesorii cu până la 40% RED...
Link Description  N/A  N/A  N/A
Website Link  www.fashionup.ro  www.fashionup.ro  www.fashionup.ro
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 134  168  130
Like 1  52  1

FashionUP Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. FashionUP Top 1 ads got 1 likes. FashionUP uses a sentence with the finishing touch title: “Campanie limitată!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. FashionUP shared 134 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. FashionUP should continue to optimize the ad content.

3.FashionUP Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Carousel
Ad Time   2020-06-17-2020-06-18  2020-06-14-2020-06-18  2020-06-02-2020-06-03
Landing Page Link  https://www.fashionup.ro/femei/filtru:brand:2660brand:3056brand:3454-zocha.html  https://www.fashionup.ro/femei/filtru:brand:3885brand:3874-kaimilan.html?recomandari=1&utm_source=facebook&utm_medium=cpc&utm_campaign=Kaimilan   https://www.fashionup.ro/femei/accesorii_bijuterii.html?marketup=1&utm_source=facebook&utm_medium=cpc&utm_campaign=Bijuterii&fbclid=IwAR0ZJoyERnkao4IRGlUY80I7gW1WEuAsqfI8dV_6BaWIHH1juLaU2Izi0jU

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by FashionUP are successful.

FashionUP Creative Analysis: 

FashionUP placed a Carousel ad in 2020-06-17-2020-06-18, and got 1 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.FashionUP Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Romania  Romania  N/A
Language  Romanian  Romanian  Romanian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

FashionUP has the best conversion in Romania, and can advertise more in Romania in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.FashionUP Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-18  2020-06-14-2020-06-18  2020-06-02-2020-06-03
During  2 days  5 days 2 days 
Like  1  52  1
Share  0  3  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. FashionUP ‘s Top 1 ad received 1 likes, 0 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for FashionUP, helping FashionUP to grasp the ad data more clearly.