Top Ads on Family for life

Family for life Background Introduction:

I love my family

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Family for life has been advertising and marketing on Facebook for many years. And Family for life has placed 208 of ads on the Facebook platform in the last month. In the past few years,Family for life has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Family for life on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Family for life. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Family for life.

BigSpy

1.Family for life Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Family for life  Family for life  Family for life
Page Categories  Clothing Store  Clothing (Brand)  Gift Shop
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  opencart

Family for life Marketing Objectives Analysis: 

Family for life has been operating in Clothing Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Family for life best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Family for life Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Sporting Life  Family Panda N/A 
Ad Copy Text  Recherchez-vous le cadeau parfait pour la Fête des Pères? Découvrez notre top 10 d'idées-cadeaux...  A perfect idea for this Father's Day! Order here: https://zshorten.co/w99n  no setting
Link Description  N/A  A perfect idea for this Father's Day! Order here: https://zshorten.co/w99n  N/A
Website Link  www.sportinglife.ca  zshorten.co  vintagelovers.gr
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 229  75  0
Like 64  8739  0

Family for life Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Family for life Top 1 ads got 64 likes. Family for life uses a sentence with the finishing touch title: “Sporting Life”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Family for life shared 229 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Family for life should continue to optimize the ad content.

3.Family for life Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Image
Ad Time   2020-06-15-2020-06-20  2020-06-04-2020-06-18  2020-02-21-2020-06-17
Landing Page Link  https://www.sportinglife.ca/en-CA/find-the-perfect-gift-for-dad-with-our-best-brands_/top-10-gifts-for-dad/?utm_source=pd-_-social-_-facebook&utm_medium=%7B%7Bsite_source_name%7D%7D&utm_campaign=w457ss20&utm_content=%7B%7Bplacement%7D%7D  https://www.familystuff.co/ntmh-std-back-ih03m20060503mq?checkout=cart&utm_source=FB   https://vintagelovers.gr/Vintage-diakosmisi-paidikou-domatiou

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Family for life are successful.

Family for life Creative Analysis: 

Family for life placed a Carousel ad in 2020-06-15-2020-06-20, and got 64 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Family for life Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Canada  Iceland  Greece
Language  English  English  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Family for life has the best conversion in Canada, and can advertise more in Canada in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Family for life Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-15-2020-06-20  2020-06-04-2020-06-18  2020-02-21-2020-06-17
During  6 days  15 days 117 days 
Like  64  8739  0
Share  7  7793  0
Comment  2  10408  0

Advertising effectiveness is a direct manifestation of advertising. Family for life ‘s Top 1 ad received 64 likes, 7 shares, 2 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Family for life, helping Family for life to grasp the ad data more clearly.