Top Ads on Facebook Journalism Project

Facebook Journalism Project Background Introduction:


Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Facebook Journalism Project has been advertising and marketing on Facebook for many years. And Facebook Journalism Project has placed 78 of ads on the Facebook platform in the last month. In the past few years,Facebook Journalism Project has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Facebook Journalism Project on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Facebook Journalism Project. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Facebook Journalism Project.


1.Facebook Journalism Project Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Facebook Journalism Project  Facebook Journalism Project  Facebook Journalism Project
Page Categories  Product/Service  Product/Service  Product/Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Facebook Journalism Project Marketing Objectives Analysis: 

Facebook Journalism Project has been operating in Product/Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Facebook Journalism Project best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Facebook Journalism Project Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  अपना Facebook समाचार पेज पंजीकृत करें  உங்கள் Facebook செய்தி பக்கத்தைப் பதிவு செய்யவும் अपना Facebook समाचार पेज पंजीकृत करें 
Ad Copy Text  -  பதிவு செய்யும் செயல்முறை மற்றும் நீங...  -
Link Description  ऐसे सभी पेजों को पंजीकरण करना चाहिए जो मुख्य रूप से ताज़ा ईवेंट या जानकारी के बारे में लोगों को सूचित करने के लिए पत्रकारिता संबंधी सामग्री प्रकाशित करते हैं.  தற்போதைய நிகழ்வுகள் அல்லது தகவல்கள் பற்றி நபர்களுக்குத் தெரிவிக்கும் நோக்கத்தில் பத்திரிக்கையை முதன்மையாக வெளியீடும் எந்தப் பக்கமும் பதிவு செய்ய வேண்டும்.  ऐसे सभी पेजों को पंजीकरण करना चाहिए जो मुख्य रूप से ताज़ा ईवेंट या जानकारी के बारे में लोगों को सूचित करने के लिए पत्रकारिता संबंधी सामग्री प्रकाशित करते हैं.
Website Link
Text Word Count 333  226  333
Like 12639  97  1280

Facebook Journalism Project Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Facebook Journalism Project Top 1 ads got 12639 likes. Facebook Journalism Project uses a sentence with the finishing touch title: “अपना Facebook समाचार पेज पंजीकृत करें”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Facebook Journalism Project shared 333 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is APPLY_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Facebook Journalism Project should continue to optimize the ad content.

3.Facebook Journalism Project Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-10-18-2019-12-29  2019-10-18-2019-12-29  2019-10-18-2019-12-29
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Facebook Journalism Project are successful.

Facebook Journalism Project Creative Analysis: 

Facebook Journalism Project placed a Image ad in 2019-10-18-2019-12-29, and got 12639 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Facebook Journalism Project Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Hindi  Tamil  Hindi

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Facebook Journalism Project has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Facebook Journalism Project Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-10-18-2019-12-29  2019-10-18-2019-12-29  2019-10-18-2019-12-29
During  73 days  73 days 73 days 
Like  12639  97  1280
Share  263  11  26
Comment  153  0  17

Advertising effectiveness is a direct manifestation of advertising. Facebook Journalism Project ‘s Top 1 ad received 12639 likes, 263 shares, 153 comments in just 73 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Facebook Journalism Project, helping Facebook Journalism Project to grasp the ad data more clearly.