Top Ads on FPT Telecom

FPT Telecom Background Introduction:

Chào mừng bạn đã đến với trang facebook chính thức của Công ty Cổ phần Viễn thông FPT – FPT Telecom. Website:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

FPT Telecom has been advertising and marketing on Facebook for many years. And FPT Telecom has placed 86 of ads on the Facebook platform in the last month. In the past few years,FPT Telecom has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for FPT Telecom on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for FPT Telecom. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from FPT Telecom.


1.FPT Telecom Top 3 Ads Basic Understanding

   top1  top2  top3
Name  FPT Telecom  FPT Telecom  FPT Telecom
Page Categories  Internet Service Provider  Internet Service Provider  Internet Service Provider
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

FPT Telecom Marketing Objectives Analysis: 

FPT Telecom has been operating in Internet Service Provider for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. FPT Telecom best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.FPT Telecom Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  1.275 NGƯỜI ĐĂNG KÝ  Lướt Web Vun Vút chỉ từ 185K/tháng 648 NGƯỜI ĐĂNG KÝ 
Ad Copy Text  -  LƯỚT WEB VUN VÚT - NÉT CĂNG TỪNG PHÚT - TẶNG THÊM TỚI 3 THÁNG CƯỚC Internet Cáp ...   Chỉ từ 6.000 đ/ngày, bạn đã có thể thỏa sức lướt Net trong mùa Hè này! Đăn...
Link Description  Internet cáp quang chỉ từ 200k/tháng.  Miễn phí tới 3 tháng cước khi đăng ký Online ngay hôm nay!  Internet tốc độ cao chỉ từ 6.000đ/ngày
Website Link
Text Word Count 848  1760  867
Like 50  629  92

FPT Telecom Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. FPT Telecom Top 1 ads got 50 likes. FPT Telecom uses a sentence with the finishing touch title: “1.275 NGƯỜI ĐĂNG KÝ”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. FPT Telecom shared 848 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is GET_OFFER.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. FPT Telecom should continue to optimize the ad content.

3.FPT Telecom Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-10-2020-06-20  2020-04-13-2020-06-20  2020-06-11-2020-06-20
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by FPT Telecom are successful.

FPT Telecom Creative Analysis: 

FPT Telecom placed a Image ad in 2020-06-10-2020-06-20, and got 50 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.FPT Telecom Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Vietnam  Vietnam  Vietnam
Language  Vietnamese  Vietnamese  Vietnamese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

FPT Telecom has the best conversion in Vietnam, and can advertise more in Vietnam in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.FPT Telecom Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-10-2020-06-20  2020-04-13-2020-06-20  2020-06-11-2020-06-20
During  11 days  69 days 10 days 
Like  50  629  92
Share  24  31  2
Comment  11  660  18

Advertising effectiveness is a direct manifestation of advertising. FPT Telecom ‘s Top 1 ad received 50 likes, 24 shares, 11 comments in just 11 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for FPT Telecom, helping FPT Telecom to grasp the ad data more clearly.