Top Ads on FIVB - International Volleyball Federation

FIVB - International Volleyball Federation Background Introduction:

Welcome to the official FIVB Facebook page. Like us for updates about the sports of volleyball and beach volleyball! www.fivb.com

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

FIVB - International Volleyball Federation has been advertising and marketing on Facebook for many years. And FIVB - International Volleyball Federation has placed 35 of ads on the Facebook platform in the last month. In the past few years,FIVB - International Volleyball Federation has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for FIVB - International Volleyball Federation on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for FIVB - International Volleyball Federation. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from FIVB - International Volleyball Federation.

BigSpy

1.FIVB - International Volleyball Federation Top 3 Ads Basic Understanding

   top1  top2  top3
Name  FIVB - International Volleyball Federation  FIVB - International Volleyball Federation  FIVB - International Volleyball Federation
Page Categories  Community Organization  Community Organization  Community Organization
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

FIVB - International Volleyball Federation Marketing Objectives Analysis: 

FIVB - International Volleyball Federation has been operating in Community Organization for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. FIVB - International Volleyball Federation best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.FIVB - International Volleyball Federation Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  FIVB Volleyball World  FIVB Volleyball World FIVB Volleyball World 
Ad Copy Text  Watch the best volleyball matches for free using the promocode "freepass" now!  Watch Laura Ludwig's best volleyball matches for free using the promocode "freepass" now!  Watch Tijana Boskovic's best volleyball matches for free using the promocode "freepass" now!
Link Description  N/A  N/A  N/A
Website Link  www.volleyballworld.tv  www.volleyballworld.tv  www.volleyballworld.tv
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 78  89  92
Like 113  356  332

FIVB - International Volleyball Federation Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. FIVB - International Volleyball Federation Top 1 ads got 113 likes. FIVB - International Volleyball Federation uses a sentence with the finishing touch title: “FIVB Volleyball World”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. FIVB - International Volleyball Federation shared 78 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. FIVB - International Volleyball Federation should continue to optimize the ad content.

3.FIVB - International Volleyball Federation Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-05-07-2020-06-18  2020-05-11-2020-05-28  2020-05-18-2020-05-21
Landing Page Link  https://www.volleyballworld.tv/signup?utm_source=facebook&utm_medium=social-ads&utm_campaign=vbtvfree1  https://www.volleyballworld.tv/signup?utm_source=facebook&utm_medium=social-ads&utm_campaign=vbtvfree1   https://www.volleyballworld.tv/signup?utm_source=facebook&utm_medium=social-ads&utm_campaign=vbtvfree1

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by FIVB - International Volleyball Federation are successful.

FIVB - International Volleyball Federation Creative Analysis: 

FIVB - International Volleyball Federation placed a Video ad in 2020-05-07-2020-06-18, and got 113 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.FIVB - International Volleyball Federation Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Indonesia  Egypt  Tunisia
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

FIVB - International Volleyball Federation has the best conversion in Indonesia, and can advertise more in Indonesia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.FIVB - International Volleyball Federation Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-07-2020-06-18  2020-05-11-2020-05-28  2020-05-18-2020-05-21
During  43 days  18 days 4 days 
Like  113  356  332
Share  5  9  6
Comment  1  3  2

Advertising effectiveness is a direct manifestation of advertising. FIVB - International Volleyball Federation ‘s Top 1 ad received 113 likes, 5 shares, 1 comments in just 43 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for FIVB - International Volleyball Federation, helping FIVB - International Volleyball Federation to grasp the ad data more clearly.